{"id":2366,"date":"2022-01-24T14:44:54","date_gmt":"2022-01-24T14:44:54","guid":{"rendered":"https:\/\/pumble.com\/blog\/?p=2366"},"modified":"2025-10-14T00:00:00","modified_gmt":"2025-10-14T00:00:00","slug":"organizational-communication","status":"publish","type":"post","link":"https:\/\/pumble.com\/blog\/organizational-communication\/","title":{"rendered":"What Is Organizational Communication? A Quick Guide to Types &amp; Strategies"},"content":{"rendered":"\n<p><strong>Effective communication is the lifeblood of every organization.<\/strong> We use it to:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Communicate new policies<\/strong> to employees,&nbsp;<\/li>\n\n\n\n<li>Prepare different departments for <strong>upcoming changes<\/strong>, and&nbsp;<\/li>\n\n\n\n<li>Help <strong>teammates bond<\/strong> with one another.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>All of this would be exceedingly difficult without organizational communication.<\/p>\n\n\n\n<p>To learn what <strong>organizational communication<\/strong> entails and how best to manage it to solve business problems, we\u2019ll explore questions like:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What are the 4 types of organizational communication?<\/li>\n\n\n\n<li>Why is organizational communication so important?<\/li>\n\n\n\n<li>How can you improve organizational communication?&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>We\u2019ll also explore best-practice examples to give you a blueprint for successful communication. But before we do that, let\u2019s start at the beginning.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"600\" src=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Organizational-communication-cover.jpg\" alt=\"Organizational communication cover\" class=\"wp-image-20095\" srcset=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Organizational-communication-cover.jpg 1200w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Organizational-communication-cover-600x300.jpg 600w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Organizational-communication-cover-1110x555.jpg 1110w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Organizational-communication-cover-768x384.jpg 768w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Organizational-communication-cover-18x9.jpg 18w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n<\/div>\n\n\n<h2 id=\"what-is-organizational-communication\" class=\"wp-block-heading\">What is organizational communication?<\/h2>\n\n\n\n<p><strong>Organizational communication<\/strong> refers to the different channels and forms of communication that organizations (such as corporations, non-profits, and governmental bodies) engage in. As such, it includes both <strong>internal<\/strong> and <strong>external<\/strong> communication.<\/p>\n\n\n\n<p>Because all participants \u2014 the employees \u2014 work toward a set of common goals, communication becomes the <strong>central nervous system<\/strong> of the company. As a result, organizational communication helps us:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Complete tasks<\/strong> relevant to our positions and responsibilities,<\/li>\n\n\n\n<li><strong>Facilitate change and <\/strong><a href=\"https:\/\/pumble.com\/blog\/crisis-communication\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>crisis management<\/strong><\/a> strategies,<\/li>\n\n\n\n<li><strong>Maintain procedures<\/strong> necessary for undisrupted operations,<\/li>\n\n\n\n<li><strong>Nurture fruitful relationships<\/strong> with employees across all levels of the organization, and more.<\/li>\n<\/ul>\n\n\n\n<p>Let\u2019s expand this definition further by exploring the different types of organizational communication.&nbsp;<\/p>\n\n\n\n\n<div class=\"banner banner-dark pumble-gradient-landing-4\">\n    <div class=\"banner-text lg:pr-[6rem]\">\n        <span class=\"h4 text-lg translation-block mb-0\">Communication made easy<\/span>\n        <p class=\"translation-block mt-1 mb-3\">Empower your team and boost productivity in real time. Try Pumble by CAKE.com.<\/p>\n\n        <div class=\"banner-buttons d-flex gap-4 align-items-center translation-block justify-content-center justify-content-sm-start\">\n            <a class=\"bg-white rounded px-3 py-1 text-gray-dark\" href=\"https:\/\/pumble.com\/register\" target=\"_blank\">Sign up<\/a>\n\n                            <a class=\"button-2\" href=\"https:\/\/pumble.com\" target=\"_blank\">Learn more<\/a>\n                    <\/div>\n    <\/div>\n\n    <div class=\"banner-image banner-image-middle \">\n        <picture>\n            <source srcset=\"https:\/\/pumble.com\/blog\/wp-content\/themes\/cake-blog\/theme\/images\/banners\/landing-4@2x.png 2x\" alt=\"Illustration\"  media=\"(min-width: 1022px)\" \/>\n            <img decoding=\"async\" src=\"https:\/\/pumble.com\/blog\/wp-content\/themes\/cake-blog\/theme\/images\/banners\/landing-4.png\"  alt=\"Illustration\" \/>\n        <\/picture>\n    <\/div>\n<\/div>\n    \n\n\n\n<h3 id=\"types-of-organizational-communication\" class=\"wp-block-heading\">Types of organizational communication<\/h3>\n\n\n\n<p>We can classify organizational communication into 4 groups:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Directional communication,<\/li>\n\n\n\n<li>Formal and informal communication,<\/li>\n\n\n\n<li>Internal and external communication, and<\/li>\n\n\n\n<li>Oral and written communication.<\/li>\n<\/ol>\n\n\n\n<p>Here\u2019s an in-depth look at each.&nbsp;<\/p>\n\n\n\n<h3 id=\"directional-communication\" class=\"wp-block-heading\">Directional communication<\/h3>\n\n\n\n<p>Directional communication can take on 4 flows, branching off into:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/pumble.com\/blog\/upward-communication\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Upward communication<\/strong><\/a>,<\/li>\n\n\n\n<li><strong>Downward communication<\/strong>,&nbsp;<\/li>\n\n\n\n<li><strong>Horizontal communication<\/strong>, and<\/li>\n\n\n\n<li><strong>Diagonal communication<\/strong>.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p><strong>Upward communication<\/strong> starts at the lower level of company infrastructure, encompassing <strong>how employees communicate with management and leadership<\/strong>. Thus, it\u2019s essential to ensure everyone is aware of official policies regulating discussions with senior and high-ranking employees. This also includes informing staff of the most efficient methods for:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Providing feedback,&nbsp;<\/li>\n\n\n\n<li>Seeking advice, or&nbsp;<\/li>\n\n\n\n<li>Contacting senior employees.<\/li>\n<\/ul>\n\n\n\n<p>On the opposite side, we have <a href=\"https:\/\/pumble.com\/blog\/downward-communication\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>downward communication<\/strong><\/a>, which <strong>takes place from the top down<\/strong>. In other words, whenever a person in charge communicates with those lower in the hierarchy than them, we have a case of downward communication. It\u2019s often described as <a href=\"https:\/\/pumble.com\/blog\/executive-communications\/\" target=\"_blank\" rel=\"noreferrer noopener\">executive communication<\/a>, and leaders typically work with PR specialists and media training coaches to keep their messaging consistent.<\/p>\n\n\n\n<p>Another case is <strong>horizontal or <\/strong><a href=\"https:\/\/pumble.com\/blog\/lateral-communication\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>lateral communication<\/strong><\/a><strong>, which happens whenever we communicate with our peers<\/strong>.<\/p>\n\n\n\n<p>Finally, <a href=\"https:\/\/pumble.com\/blog\/diagonal-communication\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>diagonal communication<\/strong><\/a><strong> involves members of different teams and departments interacting together<\/strong>, without following strict hierarchical rules (e.g., a customer support agent speaking with an engineering manager).<\/p>\n\n\n\n<p>However, organizational communication can also differ in levels of formality, leading to further divisions.&nbsp;<\/p>\n\n\n\n<h3 id=\"formal-and-informal-communication\" class=\"wp-block-heading\">Formal and informal communication&nbsp;<\/h3>\n\n\n\n<p><strong>Formal communication typically follows a strict set of predetermined rules<\/strong>. Consequently, it has a recognizable and <strong>uniform structure, spelling, and tone<\/strong>, and is usually conducted through official channels, such as:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Emails,&nbsp;<\/li>\n\n\n\n<li>Meetings,&nbsp;<\/li>\n\n\n\n<li>Conference calls,&nbsp;<\/li>\n\n\n\n<li>Speeches,&nbsp;<\/li>\n\n\n\n<li>Memos, and more.&nbsp;<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-group pro-tip\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<p><strong>\ud83d\udca1 PUMBLE PRO TIP&nbsp;<\/strong><\/p>\n\n\n\n<p>To learn more about formal communication, head to this guide:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/pumble.com\/blog\/formal-communication\/\" target=\"_blank\" rel=\"noreferrer noopener\">What Is Formal Communication? Definition, Importance, &amp; Tips<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n\n\n\n<p>On the other hand, <strong>informal communication (or <\/strong><a href=\"https:\/\/pumble.com\/blog\/grapevine-communication\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>grapevine communication<\/strong><\/a><strong>) doesn\u2019t adhere to a strict set of rules<\/strong>, leading to more low-pressure and spontaneous conversations, which include:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Watercooler chit-chat,&nbsp;<\/li>\n\n\n\n<li>Messaging via business communication platforms,&nbsp;<\/li>\n\n\n\n<li>Phone calls, and more.<\/li>\n<\/ul>\n\n\n\n<p class=\"custom-btn\"><a href=\"https:\/\/pumble.com\/register\" target=\"_blank\" rel=\"noreferrer noopener\">Need a reliable business messaging app? Try Pumble<\/a><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"934\" src=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/An-example-of-informal-business-communication-in-Pumble0D0A0D0A.png\" alt=\"An example of informal business communication in Pumble\" class=\"wp-image-20084\" srcset=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/An-example-of-informal-business-communication-in-Pumble0D0A0D0A.png 1000w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/An-example-of-informal-business-communication-in-Pumble0D0A0D0A-321x300.png 321w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/An-example-of-informal-business-communication-in-Pumble0D0A0D0A-768x717.png 768w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/An-example-of-informal-business-communication-in-Pumble0D0A0D0A-13x12.png 13w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption class=\"wp-element-caption\">An example of informal business communication in Pumble<\/figcaption><\/figure>\n<\/div>\n\n\n<p>There\u2019s another factor we should consider when classifying organizational communication \u2014 whether we\u2019re speaking to another member of our organization or a <a href=\"https:\/\/pumble.com\/blog\/third-party-business-communication\/\" target=\"_blank\" rel=\"noreferrer noopener\">third party<\/a>.<\/p>\n\n\n\n<h3 id=\"internal-and-external-communication\" class=\"wp-block-heading\">Internal and external communication<\/h3>\n\n\n\n<p>Organizational communication can be internal or external, depending on the audience \u2014 that is, who employees are talking to.<\/p>\n\n\n\n<p>For example, <strong>if employees are interacting with one another, within the organization, that\u2019s a case of internal communication<\/strong>. This encompasses various communication and collaboration activities, including:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>In-person meetings,<\/li>\n\n\n\n<li>Video calls,<\/li>\n\n\n\n<li>Instant messaging, and<\/li>\n\n\n\n<li>Emailing.&nbsp;&nbsp;<\/li>\n<\/ul>\n\n\n\n<p><strong>When the employees communicate with someone outside their organization, we\u2019re talking about external communication<\/strong>. It includes activities designed to preserve a brand\u2019s reputation and standing, such as:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>PR announcements,&nbsp;<\/li>\n\n\n\n<li>Job posts,&nbsp;<\/li>\n\n\n\n<li>Marketing materials, and&nbsp;<\/li>\n\n\n\n<li>Communication with stakeholders.<\/li>\n<\/ul>\n\n\n\n<p class=\"custom-btn\"><a href=\"https:\/\/pumble.com\/register\" target=\"_blank\" rel=\"noreferrer noopener\">Make external communication easier with Pumble<\/a><\/p>\n\n\n\n<div class=\"wp-block-group pro-tip\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<p><strong>\ud83d\udca1 PUMBLE PRO TIP<\/strong><\/p>\n\n\n\n<p>With remote and hybrid work becoming widespread, it has become increasingly important to connect with external collaborators such as contractors, freelancers, and partners. But emails and phone calls just don\u2019t cut it, especially if everyone operates from different time zones. To make collaboration simple, apps like Pumble have introduced guest access, a feature that removes barriers and helps organizations connect with external collaborators and agencies. To find out more, check out this resource:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/pumble.com\/learn\/pumble\/introduction-to-pumbles-guest-access-feature\/\" target=\"_blank\" rel=\"noreferrer noopener\">Introduction to Pumble\u2019s Guest Access Feature<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n\n\n\n\n<div class=\"banner banner-dark pumble-gradient-landing-2\">\n    <div class=\"banner-text lg:pr-[6rem]\">\n        <span class=\"h4 text-lg translation-block mb-0\">Internal and external communication app<\/span>\n        <p class=\"translation-block mt-1 mb-3\">Make communication simple and effective. Get things done easily. Try Pumble by CAKE.com.<\/p>\n\n        <div class=\"banner-buttons d-flex gap-4 align-items-center translation-block justify-content-center justify-content-sm-start\">\n            <a class=\"bg-white rounded px-3 py-1 text-gray-dark\" href=\"https:\/\/pumble.com\/register\" target=\"_blank\">Sign up<\/a>\n\n                            <a class=\"button-2\" href=\"https:\/\/pumble.com\" target=\"_blank\">Learn more<\/a>\n                    <\/div>\n    <\/div>\n\n    <div class=\"banner-image banner-image-middle \">\n        <picture>\n            <source srcset=\"https:\/\/pumble.com\/blog\/wp-content\/themes\/cake-blog\/theme\/images\/banners\/landing-2@2x.png 2x\" alt=\"Illustration\"  media=\"(min-width: 1022px)\" \/>\n            <img decoding=\"async\" src=\"https:\/\/pumble.com\/blog\/wp-content\/themes\/cake-blog\/theme\/images\/banners\/landing-2.png\"  alt=\"Illustration\" \/>\n        <\/picture>\n    <\/div>\n<\/div>\n    \n\n\n\n<h3 id=\"oral-and-written-communication\" class=\"wp-block-heading\">Oral and written communication<\/h3>\n\n\n\n<p>Oral and <a href=\"https:\/\/pumble.com\/blog\/mastering-written-communication-skills\/\" target=\"_blank\" rel=\"noreferrer noopener\">written communication<\/a> are both integral parts of organizational communication.<\/p>\n\n\n\n<p>Face-to-face communication that takes place between colleagues, or between employees and customers, constitutes oral or <a href=\"https:\/\/pumble.com\/blog\/verbal-communication\/\" target=\"_blank\" rel=\"noreferrer noopener\">verbal communication<\/a>. It plays a significant role in building both personal and business relationships.&nbsp;<\/p>\n\n\n\n<p>Written communication, both formal and informal, occurs via:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Emails,&nbsp;<\/li>\n\n\n\n<li>Instant messages, and&nbsp;<\/li>\n\n\n\n<li>Social media.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>In contrast to oral communication, it is more structured but may be less personal.&nbsp;<\/p>\n\n\n\n<p>These divisions make sense in theory, but what is an example of organizational communication?<\/p>\n\n\n\n<h2 id=\"organizational-communication-examples\" class=\"wp-block-heading\">Organizational communication examples<\/h2>\n\n\n\n<p>Our daily work life is full of examples of organizational communication.<\/p>\n\n\n\n<p>Here are some common instances:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Team meetings:<\/strong> If teams are to stay in sync, it\u2019s important that they meet on a regular basis (whether that be weekly, monthly, etc.). That way, teammates have a dedicated slot for discussing what they\u2019re currently working on and for providing help to one another if needed. Chances are your team already has regular meetings. So, you\u2019ve been practicing organizational communication, although you might not have known it.<\/li>\n\n\n\n<li><strong>Feedback:<\/strong> Constructive feedback also falls under organizational communication, with activities ranging from polls and surveys to performance reviews and Q&amp;A meetings.<\/li>\n\n\n\n<li><strong>Social events:<\/strong> Team-building gatherings and similar events are another segment of organizational communication, although such activities are mostly informal.<\/li>\n\n\n\n<li><strong>Onboarding:<\/strong> Whether you\u2019re welcoming a new employee virtually or in person, the <a href=\"https:\/\/pumble.com\/blog\/employee-onboarding-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\">onboarding process<\/a> is another example of organizational communication.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"670\" src=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Onboarding-employees-via-Pumble0D0A0D0A.png\" alt=\"Onboarding employees via Pumble\" class=\"wp-image-20085\" srcset=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Onboarding-employees-via-Pumble0D0A0D0A.png 1200w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Onboarding-employees-via-Pumble0D0A0D0A-537x300.png 537w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Onboarding-employees-via-Pumble0D0A0D0A-1110x620.png 1110w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Onboarding-employees-via-Pumble0D0A0D0A-768x429.png 768w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Onboarding-employees-via-Pumble0D0A0D0A-18x10.png 18w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><figcaption class=\"wp-element-caption\">Onboarding employees via Pumble<\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"custom-btn\"><a href=\"https:\/\/pumble.com\/register\" target=\"_blank\" rel=\"noreferrer noopener\">Simplify employee onboarding in Pumble<\/a><\/p>\n\n\n\n<p>Now that we\u2019re familiar with several examples, it\u2019s time to discuss the impact and importance of organizational communication.&nbsp;<\/p>\n\n\n\n<h2 id=\"why-is-organizational-communication-so-important\" class=\"wp-block-heading\">Why is organizational communication so important?<\/h2>\n\n\n\n<p>Without effective communication, there is no successful organization.<\/p>\n\n\n\n<p>In his book <a href=\"https:\/\/en.wikipedia.org\/wiki\/Administrative_Behavior\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Administrative Behavior<\/em><\/a>, American social scientist Herbert A. Simon claims that the main role of organizational communication is to <strong>battle the glut of information so that we can identify the most important messages<\/strong>.<\/p>\n\n\n\n<p>This claim is especially relevant for modern work, particularly in <a href=\"https:\/\/pumble.com\/learn\/communication\/wfh\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>remote communication<\/strong><\/a>, where information overload can be rampant. Because we want to ensure our message gets across, we sometimes strive toward overcommunication, potentially falling victim to <a href=\"https:\/\/pumble.com\/blog\/avoid-information-overload-remote-communication\/\" target=\"_blank\" rel=\"noreferrer noopener\">information overload<\/a>.<\/p>\n\n\n\n<p>To stay on the right track, we need effective organizational communication. The benefits of strong communication not only help teams <strong>maintain their performance<\/strong> but can also help them <strong>exceed expectations<\/strong>.<\/p>\n\n\n\n<p>So, what benefits can we expect to see?<\/p>\n\n\n\n<h3 id=\"stronger-employee-morale\" class=\"wp-block-heading\">Stronger employee morale<\/h3>\n\n\n\n<p>Organizational communication gives employees a voice, which is an increasingly meaningful part of <a href=\"https:\/\/pumble.com\/blog\/boost-employee-morale\/\" target=\"_blank\" rel=\"noreferrer noopener\">improving employee morale<\/a> and satisfaction. When employees feel they have opportunities to <strong>speak their minds without negative consequences<\/strong>, their overall job satisfaction improves. These positive sentiments can then lead to <strong>higher engagement and retention<\/strong>.<\/p>\n\n\n\n<div class=\"wp-block-group pro-tip\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<p><strong>\ud83d\udca1 PUMBLE PRO TIP<\/strong><\/p>\n\n\n\n<p>What do morale, engagement, and retention have in common? They\u2019re all part of employee experience, which influences how employees feel about their jobs. For more information on the topic, check out this guide:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/pumble.com\/blog\/how-to-improve-employee-experience\/\" target=\"_blank\" rel=\"noreferrer noopener\">How to Improve Employee Experience: Expert Tips &amp; Benefits<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n\n\n\n<h3 id=\"fewer-misunderstandings\" class=\"wp-block-heading\">Fewer misunderstandings<\/h3>\n\n\n\n<p>Effective organizational communication minimizes the chances for miscommunication and paves the way for <a href=\"https:\/\/pumble.com\/blog\/transparent-communication-in-flexible-work-strategies\/\" target=\"_blank\" rel=\"noreferrer noopener\">transparent communication<\/a> among employees. When there\u2019s a <strong>free flow of information<\/strong> in an organization, the entire workflow becomes more streamlined. This gives teams the tools to eliminate <strong>information silos <\/strong>\u2014 a hallmark of poor communication.<\/p>\n\n\n\n<p class=\"custom-btn\"><a href=\"https:\/\/pumble.com\/register\" target=\"_blank\" rel=\"noreferrer noopener\">Say goodbye to information silos with Pumble<\/a><\/p>\n\n\n\n<p>This naturally leads us to the next benefit of organizational communication \u2014 <strong>greater efficiency<\/strong>.<\/p>\n\n\n\n<h3 id=\"greater-efficiency\" class=\"wp-block-heading\">Greater efficiency&nbsp;<\/h3>\n\n\n\n<p>In our search for answers, we reached out to <a href=\"https:\/\/www.linkedin.com\/in\/dominichawkins\/\" target=\"_blank\" rel=\"noreferrer noopener\">Dominic K. Hawkins<\/a>, a communication strategist, who shared with us his opinion on the importance of <a href=\"https:\/\/pumble.com\/blog\/two-way-communication\/\" target=\"_blank\" rel=\"noreferrer noopener\">two-way communication<\/a> in organizations.&nbsp;<\/p>\n\n\n\n<p>He highlighted that <strong>when you remove that connective tissue \u2014 organizational communication \u2014 employees can start to feel resentment and disappointment in management for failing to hear them out<\/strong>. Similarly, unless higher-ups manage to secure employee buy-in, no meaningful change can take place.<\/p>\n\n\n\n<div class=\"wp-block-columns pro-blockquote is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2023\/08\/Dominic-K.-Hawkins-2.jpeg\" alt=\"Dominic K. Hawkins\" class=\"wp-image-9097\" srcset=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2023\/08\/Dominic-K.-Hawkins-2.jpeg 400w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2023\/08\/Dominic-K.-Hawkins-2-300x300.jpeg 300w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2023\/08\/Dominic-K.-Hawkins-2-150x150.jpeg 150w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2023\/08\/Dominic-K.-Hawkins-2-12x12.jpeg 12w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p><em>\u201cOrganizational <\/em><a href=\"https:\/\/pumble.com\/learn\/communication\/communication-channels\/\" target=\"_blank\" rel=\"noreferrer noopener\"><em>communication channels<\/em><\/a><em> allow the free flow of information between all levels and teams of an enterprise to increase operational efficiency, and ultimately yield higher profits.\u201d<\/em><\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Operational efficiency and higher profits are both a direct result of enhanced productivity.&nbsp;<\/p>\n\n\n\n<h3 id=\"higher-productivity\" class=\"wp-block-heading\">Higher productivity&nbsp;<\/h3>\n\n\n\n<p>Effective organizational communication helps companies reach their business goals and positively impacts productivity by <strong>minimizing errors<\/strong> and <strong>simplifying collaboration<\/strong>.<\/p>\n\n\n\n<p>Moreover, according to our <a href=\"https:\/\/pumble.com\/learn\/communication\/communication-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener\">workplace communication statistics<\/a>, an impressive <strong>64% of business leaders believe communication has a positive effect on productivity<\/strong>.&nbsp;<\/p>\n\n\n\n<p>Clearly, having your employees learn <a href=\"https:\/\/pumble.com\/learn\/communication\/skills-of-effective-communicators\/\" target=\"_blank\" rel=\"noreferrer noopener\">how to become effective communicators<\/a> is worth the extra effort. It\u2019s a cost-effective way to improve productivity, as well as build a supportive and motivating work environment.<\/p>\n\n\n\n<p>Now, which steps should you take to reap these benefits and implement an effective organizational communication strategy?<\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group pro-tip\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<p><strong>\ud83d\udca1 PUMBLE PRO TIP<\/strong><\/p>\n\n\n\n<p>Improving productivity is easier said than done. Luckily, the below guide is here to help you get a headstart:<\/p>\n\n\n\n<p><a href=\"https:\/\/pumble.com\/blog\/how-to-boost-productivity-at-work\/\" target=\"_blank\" rel=\"noreferrer noopener\">9 Ways to Boost Productivity in Your Workplace<\/a><\/p>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n\n<div class=\"banner banner-dark pumble-gradient-landing-1\">\n    <div class=\"banner-text lg:pr-[6rem]\">\n        <span class=\"h4 text-lg translation-block mb-0\">Boost team productivity<\/span>\n        <p class=\"translation-block mt-1 mb-3\">Boost teamwork and simplify communication by switching your team to Pumble.<\/p>\n\n        <div class=\"banner-buttons d-flex gap-4 align-items-center translation-block justify-content-center justify-content-sm-start\">\n            <a class=\"bg-white rounded px-3 py-1 text-gray-dark\" href=\"https:\/\/pumble.com\/register\" target=\"_blank\">Sign up<\/a>\n\n                            <a class=\"button-2\" href=\"https:\/\/pumble.com\" target=\"_blank\">Learn more<\/a>\n                    <\/div>\n    <\/div>\n\n    <div class=\"banner-image banner-image-stretch \">\n        <picture>\n            <source srcset=\"https:\/\/pumble.com\/blog\/wp-content\/themes\/cake-blog\/theme\/images\/banners\/landing-1@2x.png 2x\" alt=\"Illustration\"  media=\"(min-width: 1022px)\" \/>\n            <img decoding=\"async\" src=\"https:\/\/pumble.com\/blog\/wp-content\/themes\/cake-blog\/theme\/images\/banners\/landing-1.png\"  alt=\"Illustration\" \/>\n        <\/picture>\n    <\/div>\n<\/div>\n    \n\n\n\n<h2 id=\"how-to-create-an-effective-organizational-communication-strategy\" class=\"wp-block-heading\">How to create an effective organizational communication strategy?<\/h2>\n\n\n\n<p>To travel far, you need a strong team. And to build a strong team, you need to work on your communication. It really <em>is<\/em> as simple as that. But we\u2019ll break down the process into 7 easy-to-follow steps.<\/p>\n\n\n\n<h3 id=\"step-1-use-great-communication-tools\" class=\"wp-block-heading\">Step #1: Use great communication tools&nbsp;<\/h3>\n\n\n\n<p>What is the role of technology in organizational communication? If you want to unite your workforce, you\u2019ll need the <a href=\"https:\/\/pumble.com\/learn\/communication\/best-team-communication-tools\/\" target=\"_blank\" rel=\"noreferrer noopener\">best communication tools<\/a>.<\/p>\n\n\n\n<p>Whether you\u2019re building a small business or leading an ambitious enterprise, a <strong>reliable <\/strong><a href=\"https:\/\/pumble.com\/business-messaging-app\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>business messaging app<\/strong><\/a> makes communication:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Engaging,&nbsp;<\/li>\n\n\n\n<li>Efficient, and&nbsp;<\/li>\n\n\n\n<li>Transparent.<\/li>\n<\/ul>\n\n\n\n<p class=\"custom-btn\"><a href=\"https:\/\/pumble.com\/register\" target=\"_blank\" rel=\"noreferrer noopener\">Pumble by CAKE.com \u2014 business communication made easy&nbsp;<\/a><\/p>\n\n\n\n<p>Depending on the occasion and the information you want to share, you might need to mix up your communication channels.<\/p>\n\n\n\n<p>You\u2019ll want a tool that can <strong>simplify your tech stack<\/strong>. Instead of using several <a href=\"https:\/\/pumble.com\/instant-messaging-app\" target=\"_blank\" rel=\"noreferrer noopener\">instant messaging apps<\/a>, look for a platform rich with <a href=\"https:\/\/pumble.com\/feature-list\" target=\"_blank\" rel=\"noreferrer noopener\">multiple communication features<\/a>, such as:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Direct messages,<\/li>\n\n\n\n<li><a href=\"https:\/\/pumble.com\/video-conferencing\" target=\"_blank\" rel=\"noreferrer noopener\">Video conferencing<\/a>, and<\/li>\n\n\n\n<li>Voice calls.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"872\" src=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Communicate-with-all-team-members-in-Pumble0D0A0D0A.png\" alt=\"Communicate with all team members in Pumble\" class=\"wp-image-20086\" srcset=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Communicate-with-all-team-members-in-Pumble0D0A0D0A.png 1200w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Communicate-with-all-team-members-in-Pumble0D0A0D0A-413x300.png 413w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Communicate-with-all-team-members-in-Pumble0D0A0D0A-1110x807.png 1110w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Communicate-with-all-team-members-in-Pumble0D0A0D0A-768x558.png 768w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Communicate-with-all-team-members-in-Pumble0D0A0D0A-18x12.png 18w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><figcaption class=\"wp-element-caption\">Communicate with all <a href=\"https:\/\/pumble.com\/learn\/pumble\/team-communication-with-pumble\/\" target=\"_blank\" rel=\"noreferrer noopener\">team members in Pumble<\/a><\/figcaption><\/figure>\n<\/div>\n\n\n<p>A feature-rich <a href=\"https:\/\/pumble.com\/internal-communication-software\" target=\"_blank\" rel=\"noreferrer noopener\">internal communication app<\/a> keeps everything in one handy place, meaning you can also cut down on lengthy email chains. Your goal is for your messages to reach each and every one of your employees, whether they\u2019re working remotely, hybridly, or in the office.&nbsp;<\/p>\n\n\n\n<h3 id=\"step-2-meet-with-employees-regularly\" class=\"wp-block-heading\">Step #2: Meet with employees regularly<\/h3>\n\n\n\n<p>Regardless of your work model (i.e., hybrid or remote), <strong>prioritize holding regular meetings with your team<\/strong>. After all, communicating your organization\u2019s mission, goals, and values isn\u2019t a one-and-done task \u2014 you need to demonstrate your commitment to clear and open discussions consistently.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"941\" src=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Organize-1-on-1-and-group-meetings-in-Pumble-1.png\" alt=\"Organize 1-on-1 and group meetings in Pumble \" class=\"wp-image-20093\" srcset=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Organize-1-on-1-and-group-meetings-in-Pumble-1.png 1200w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Organize-1-on-1-and-group-meetings-in-Pumble-1-383x300.png 383w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Organize-1-on-1-and-group-meetings-in-Pumble-1-1110x870.png 1110w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Organize-1-on-1-and-group-meetings-in-Pumble-1-768x602.png 768w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Organize-1-on-1-and-group-meetings-in-Pumble-1-15x12.png 15w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><figcaption class=\"wp-element-caption\">Organize 1-on-1 and group meetings in Pumble <\/figcaption><\/figure>\n<\/div>\n\n\n<p>Admittedly, that\u2019s not always the easiest task, especially if you\u2019re in charge of <a href=\"https:\/\/pumble.com\/blog\/distributed-teams\/\" target=\"_blank\" rel=\"noreferrer noopener\">geographically dispersed teams<\/a>. Thanks to <a href=\"https:\/\/pumble.com\/group-meetings\" target=\"_blank\" rel=\"noreferrer noopener\">group video calls<\/a>, though, you can reintroduce that much-needed face-to-face element into <a href=\"https:\/\/pumble.com\/blog\/corporate-communication\/\" target=\"_blank\" rel=\"noreferrer noopener\">corporate communication<\/a> to keep everyone engaged. You can do more than just switching on your camera by:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/pumble.com\/features\/screen-sharing\" target=\"_blank\" rel=\"noreferrer noopener\">Sharing your screen<\/a> for presentations,<\/li>\n\n\n\n<li>Organizing virtual team-building activities,<\/li>\n\n\n\n<li>Holding town halls and Q&amp;As to maximize transparency and accountability, and<\/li>\n\n\n\n<li>Giving everyone a chance to ask for clarification in real time via in-meeting messages.<\/li>\n<\/ul>\n\n\n\n<p class=\"custom-btn\"><a href=\"https:\/\/pumble.com\/register\" target=\"_blank\" rel=\"noreferrer noopener\">Make engaging video calls in Pumble<\/a><\/p>\n\n\n\n<p>Not all meetings have to deal with business. Even an impromptu meeting can go a long way in:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ensuring the <a href=\"https:\/\/pumble.com\/blog\/connect-remote-team\/\" target=\"_blank\" rel=\"noreferrer noopener\">team stays well-connected<\/a>,<\/li>\n\n\n\n<li>Keeping the pressure off employees, and<\/li>\n\n\n\n<li>Making work feel more pleasant.<\/li>\n<\/ul>\n\n\n\n<h3 id=\"step-3-recognize-achievements\" class=\"wp-block-heading\">Step #3: Recognize achievements<\/h3>\n\n\n\n<p>A healthy work culture, along with effective organizational communication, isn\u2019t possible without <a href=\"https:\/\/pumble.com\/blog\/employee-recognition\/\" target=\"_blank\" rel=\"noreferrer noopener\">employee recognition<\/a>.&nbsp;<\/p>\n\n\n\n<p>Namely, to motivate your coworkers and keep morale high, it\u2019s paramount that you acknowledge their achievements and contributions.<\/p>\n\n\n\n<p>If you do that publicly, even better \u2014 you\u2019ll show everyone what kind of behavior and values are fostered in your organization. This is an important step towards creating a <strong>transparent work culture<\/strong>, where the company\u2019s vision and mission are clear to every member of the team.<\/p>\n\n\n\n<div class=\"wp-block-group pro-tip\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<p><strong>\ud83d\udca1 PUMBLE PRO TIP<\/strong><\/p>\n\n\n\n<p>Celebrating milestones \u2014 however big or small \u2014 tells employees that their presence makes a difference. To see how such acknowledgements boost employee retention and engagement, check out this&nbsp; blog post:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/pumble.com\/blog\/celebrating-success-in-the-workplace\/\" target=\"_blank\" rel=\"noreferrer noopener\">Celebrating Success: Inspire Long-Term Loyalty and Employee Engagement<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n\n\n\n<h3 id=\"step-4-give-clear-instructions\" class=\"wp-block-heading\">Step #4: Give clear instructions&nbsp;<\/h3>\n\n\n\n<p>Fyodor Dostoyevsky once said: \u201c<em>Much unhappiness has come into the world because of bewilderment and things left unsaid.<\/em>\u201d<\/p>\n\n\n\n<p>That\u2019s not the kind of atmosphere you want in your workspace. So, to avoid misunderstandings and streamline workflows, <strong>communicate expectations clearly<\/strong>.<\/p>\n\n\n\n<p>Don\u2019t expect your coworkers to read your mind. Leave multiple lines of communication \u2014 like <a href=\"https:\/\/pumble.com\/features\/direct-messages\" target=\"_blank\" rel=\"noreferrer noopener\">direct messages<\/a>, channels, and <a href=\"https:\/\/pumble.com\/features\/threads\" target=\"_blank\" rel=\"noreferrer noopener\">threads<\/a>, for example \u2014 open so that you can easily address any points of confusion.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"895\" src=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Use-threads-DMs-and-channels-for-seamless-communication-in-Pumble-.jpg\" alt=\"Use threads, DMs, and channels for seamless communication in Pumble\" class=\"wp-image-20088\" srcset=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Use-threads-DMs-and-channels-for-seamless-communication-in-Pumble-.jpg 1200w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Use-threads-DMs-and-channels-for-seamless-communication-in-Pumble--402x300.jpg 402w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Use-threads-DMs-and-channels-for-seamless-communication-in-Pumble--1110x828.jpg 1110w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Use-threads-DMs-and-channels-for-seamless-communication-in-Pumble--768x573.jpg 768w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Use-threads-DMs-and-channels-for-seamless-communication-in-Pumble--16x12.jpg 16w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><figcaption class=\"wp-element-caption\">Use threads, DMs, and channels for seamless communication in Pumble by CAKE.com<\/figcaption><\/figure>\n<\/div>\n\n\n<p>Don\u2019t let your team spiral with misdirected efforts. <strong>Keep your digital door open<\/strong> and amplify everyone\u2019s ability to <a href=\"https:\/\/pumble.com\/blog\/ask-questions-at-work\/\" target=\"_blank\" rel=\"noreferrer noopener\">ask questions<\/a>.<\/p>\n\n\n\n<h3 id=\"step-5-create-an-open-environment\" class=\"wp-block-heading\">Step #5: Create an open environment&nbsp;<\/h3>\n\n\n\n<p>By making yourself more visible and accessible, you create an open environment in which each of your coworkers feels comfortable to speak their mind.<\/p>\n\n\n\n<p>Establishing an <a href=\"https:\/\/pumble.com\/blog\/open-door-policy\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>open-door policy<\/strong><\/a> is a sure way to promote transparent vertical communication, which helps you become a leader who:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Communicates well,<\/li>\n\n\n\n<li><a href=\"https:\/\/pumble.com\/blog\/deep-listening\/\" target=\"_blank\" rel=\"noreferrer noopener\">Listens attentively<\/a>, and<\/li>\n\n\n\n<li>Retains top talent.<\/li>\n<\/ul>\n\n\n\n<p>Because everyone is encouraged to share feedback or insight, this open environment also helps coworkers build stronger relationships among themselves \u2014 a prerequisite for effective organizational communication.<\/p>\n\n\n\n<p>In such an environment, the company\u2019s trajectory becomes clearly visible, so each team member can see how their role contributes to the bigger picture.<\/p>\n\n\n\n\n<div class=\"banner banner-light pumble-gradient-templates\">\n    <div class=\"banner-text lg:pr-[6rem]\">\n        <span class=\"h4 text-lg translation-block mb-0\">Communication made easy<\/span>\n        <p class=\"translation-block mt-1 mb-3\">Empower your team and boost productivity in real time. Try Pumble.<\/p>\n\n        <div class=\"banner-buttons d-flex gap-4 align-items-center translation-block justify-content-center justify-content-sm-start\">\n            <a class=\"bg-white rounded px-3 py-1 text-gray-dark\" href=\"https:\/\/pumble.com\/register\" target=\"_blank\">Sign up<\/a>\n\n                            <a class=\"button-2\" href=\"https:\/\/pumble.com\" target=\"_blank\">Learn more<\/a>\n                    <\/div>\n    <\/div>\n\n    <div class=\"banner-image banner-image-middle \">\n        <picture>\n            <source srcset=\"https:\/\/pumble.com\/blog\/wp-content\/themes\/cake-blog\/theme\/images\/banners\/templates@2x.png 2x\" alt=\"Illustration\"  media=\"(min-width: 1022px)\" \/>\n            <img decoding=\"async\" src=\"https:\/\/pumble.com\/blog\/wp-content\/themes\/cake-blog\/theme\/images\/banners\/templates.png\"  alt=\"Illustration\" \/>\n        <\/picture>\n    <\/div>\n<\/div>\n    \n\n\n\n<h3 id=\"step-6-use-visuals\" class=\"wp-block-heading\">Step #6: Use visuals<\/h3>\n\n\n\n<p>Organizational communication becomes even more effective when you bring in <strong>visuals<\/strong> like graphics and similar aids, such as:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Polls,<\/li>\n\n\n\n<li><a href=\"https:\/\/pumble.com\/features\/video-messages\" target=\"_blank\" rel=\"noreferrer noopener\">Video messages<\/a>,<\/li>\n\n\n\n<li>Screen recordings,<\/li>\n\n\n\n<li>Video files,<\/li>\n\n\n\n<li>GIFs, and<\/li>\n\n\n\n<li>Emojis.<\/li>\n<\/ul>\n\n\n\n<p>Incorporating these visual elements into your everyday <a href=\"https:\/\/pumble.com\/learn\/communication\/internal-communication-templates\/\" target=\"_blank\" rel=\"noreferrer noopener\">internal communication<\/a> adds personality and tone, as well as lightens the mood and further contextualizes content. All you have to do is add videos, infographics, or GIFs into your daily correspondence and enjoy the fruits of your labor.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"821\" height=\"934\" src=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Use-GIFs-and-emojis-in-Pumble0D0A0D0A.png\" alt=\"Use GIFs and emojis in Pumble\" class=\"wp-image-20089\" srcset=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Use-GIFs-and-emojis-in-Pumble0D0A0D0A.png 821w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Use-GIFs-and-emojis-in-Pumble0D0A0D0A-264x300.png 264w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Use-GIFs-and-emojis-in-Pumble0D0A0D0A-768x874.png 768w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Use-GIFs-and-emojis-in-Pumble0D0A0D0A-11x12.png 11w\" sizes=\"auto, (max-width: 821px) 100vw, 821px\" \/><figcaption class=\"wp-element-caption\">Use GIFs and emojis in Pumble<\/figcaption><\/figure>\n<\/div>\n\n\n<p>And if your coworkers are comfortable with the use of <strong>emojis in the workplace<\/strong>, you can join the <a href=\"https:\/\/pumble.com\/learn\/communication\/emoji-statistics-internal-communication\/\" target=\"_blank\" rel=\"noreferrer noopener\">92% of the internet population<\/a> who use emojis in their everyday communication.<\/p>\n\n\n\n<div class=\"wp-block-group pro-tip\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<p><strong>\ud83d\udca1 PUMBLE PRO TIP<\/strong><\/p>\n\n\n\n<p>If you\u2019re unsure whether emojis belong in the workplace, check out our in-depth articles:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/pumble.com\/blog\/emojis-business-communication\/\" target=\"_blank\" rel=\"noreferrer noopener\">Should You Use Emojis in Business Communication?<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/pumble.com\/blog\/culture-emoji\/\" target=\"_blank\" rel=\"noreferrer noopener\">How Different Cultures Perceive Emojis in Workplace Communication<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n\n\n\n<h3 id=\"step-7-be-open-to-feedback\" class=\"wp-block-heading\">Step #7: Be open to feedback<\/h3>\n\n\n\n<p>In addition to offering feedback to your coworkers, you should also be <strong>open to receiving it<\/strong>.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"671\" src=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/An-example-of-constructive-criticism-in-a-Pumble-direct-message0D0A0D0A.png\" alt=\"An example of constructive criticism in a Pumble direct message\" class=\"wp-image-20090\" srcset=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/An-example-of-constructive-criticism-in-a-Pumble-direct-message0D0A0D0A.png 1200w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/An-example-of-constructive-criticism-in-a-Pumble-direct-message0D0A0D0A-537x300.png 537w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/An-example-of-constructive-criticism-in-a-Pumble-direct-message0D0A0D0A-1110x621.png 1110w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/An-example-of-constructive-criticism-in-a-Pumble-direct-message0D0A0D0A-768x429.png 768w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/An-example-of-constructive-criticism-in-a-Pumble-direct-message0D0A0D0A-18x10.png 18w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><figcaption class=\"wp-element-caption\">An example of constructive criticism in a Pumble direct message<\/figcaption><\/figure>\n<\/div>\n\n\n<p>As we\u2019ve already mentioned, communication should be a <strong>two-way street<\/strong>, with no one grasping for information in the dark. When communication works well, everyone is in tune with the rhythm of your organization, enabling you to put all your business plans into action.<\/p>\n\n\n\n<p>Most importantly, don\u2019t get locked in a bubble where no employee feedback can break in. The lack of response and attention could push them to:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Look for information on their own, or<\/li>\n\n\n\n<li>Disregard your opinion.<\/li>\n<\/ul>\n\n\n\n<p>The good news is that you don\u2019t have to do all of this alone. Communication apps like Pumble by <a href=\"https:\/\/cake.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">CAKE.com<\/a> have robust features that can help you easily implement an optimal organizational communication strategy.<\/p>\n\n\n\n<div class=\"wp-block-group pro-tip\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<p><strong>\ud83d\udca1 PUMBLE PRO TIP<\/strong><\/p>\n\n\n\n<p>To learn how to make the most out of feedback in the workplace, see these guides:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/pumble.com\/blog\/remote-constructive-feedback\/\" target=\"_blank\" rel=\"noreferrer noopener\">How to Give Constructive Feedback in the Workplace: Best Examples and Tips<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/pumble.com\/blog\/feedback-vs-feedforward\/\" target=\"_blank\" rel=\"noreferrer noopener\">Feedback vs Feedforward: Moving From Feedback to Feedforward<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n\n\n\n<h2 id=\"stay-organized-with-pumble-by-cake-com\" class=\"wp-block-heading\">Stay organized with Pumble by CAKE.com<\/h2>\n\n\n\n<p>Not only does communication help teams reach new business heights, but it also shapes organizations into powerful forces equipped with creativity and adaptability.<\/p>\n\n\n\n<p>And, to ensure that your communication is as organized and efficient as can be, your team can try Pumble to:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/pumble.com\/blog\/streamline-business-communication\/\" target=\"_blank\" rel=\"noreferrer noopener\">Streamline communication<\/a>,<\/li>\n\n\n\n<li>Eliminate unnecessary emails, and<\/li>\n\n\n\n<li>Easily <a href=\"https:\/\/pumble.com\/document-sharing\" target=\"_blank\" rel=\"noreferrer noopener\">share and search<\/a> for files and messages.<\/li>\n<\/ul>\n\n\n\n<p>With Pumble, you don\u2019t have to choose between video conferencing or messaging. Get the best of both in one easy-to-use app<strong>.<\/strong><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1090\" height=\"934\" src=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Pumble-\u2014-an-app-that-makes-communication-feel-effortless0D0A0D0A.png\" alt=\"Pumble \u2014 an app that makes communication feel effortless\" class=\"wp-image-20091\" srcset=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Pumble-\u2014-an-app-that-makes-communication-feel-effortless0D0A0D0A.png 1090w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Pumble-\u2014-an-app-that-makes-communication-feel-effortless0D0A0D0A-350x300.png 350w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Pumble-\u2014-an-app-that-makes-communication-feel-effortless0D0A0D0A-768x658.png 768w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2022\/01\/Pumble-\u2014-an-app-that-makes-communication-feel-effortless0D0A0D0A-14x12.png 14w\" sizes=\"auto, (max-width: 1090px) 100vw, 1090px\" \/><figcaption class=\"wp-element-caption\">Pumble \u2014 an app that makes communication feel effortless<\/figcaption><\/figure>\n<\/div>\n\n\n<p>We\u2019ve learned that disruptions are detrimental to <a href=\"https:\/\/pumble.com\/learn\/communication\/effective-communication\/\" target=\"_blank\" rel=\"noreferrer noopener\">effective communication<\/a>. When it comes to communication apps, a major obstacle can be how quickly the entire workforce can adapt to the software. In many cases, non-technical users see it as a hindrance, not an asset.&nbsp;<\/p>\n\n\n\n<p>That\u2019s exactly the experience Pumble helps teams avoid. No matter your level of technical skill, you\u2019ll be able to spot Pumble\u2019s core features without trouble, as most of them are organized in the left-hand sidebar.<\/p>\n\n\n\n<p>Restructuring organizational communication doesn\u2019t happen overnight, but it doesn\u2019t have to be tedious, either. Take the leap and fuel productivity.<\/p>\n\n\n\n<p class=\"custom-btn\"><a href=\"https:\/\/pumble.com\/register\" target=\"_blank\" rel=\"noreferrer noopener\">Get started with Pumble today<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Organizational communication promotes growth and improves team cohesion. Learn all about its types and how to adapt it to your team.<\/p>\n","protected":false},"author":11,"featured_media":20100,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-2366","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communication-tips"],"acf":[],"_links":{"self":[{"href":"https:\/\/pumble.com\/blog\/wp-json\/wp\/v2\/posts\/2366","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pumble.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pumble.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pumble.com\/blog\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/pumble.com\/blog\/wp-json\/wp\/v2\/comments?post=2366"}],"version-history":[{"count":33,"href":"https:\/\/pumble.com\/blog\/wp-json\/wp\/v2\/posts\/2366\/revisions"}],"predecessor-version":[{"id":23320,"href":"https:\/\/pumble.com\/blog\/wp-json\/wp\/v2\/posts\/2366\/revisions\/23320"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pumble.com\/blog\/wp-json\/wp\/v2\/media\/20100"}],"wp:attachment":[{"href":"https:\/\/pumble.com\/blog\/wp-json\/wp\/v2\/media?parent=2366"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pumble.com\/blog\/wp-json\/wp\/v2\/categories?post=2366"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pumble.com\/blog\/wp-json\/wp\/v2\/tags?post=2366"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}