{"id":981,"date":"2021-11-12T15:12:58","date_gmt":"2021-11-12T15:12:58","guid":{"rendered":"https:\/\/pumble.com\/blog\/?p=981"},"modified":"2025-11-27T00:00:00","modified_gmt":"2025-11-27T00:00:00","slug":"benefits-of-instant-messaging-in-business-communication","status":"publish","type":"post","link":"https:\/\/pumble.com\/blog\/benefits-of-instant-messaging-in-business-communication\/","title":{"rendered":"5 Benefits of Instant Messaging in the Workplace (And Why Email Can\u2019t Keep Up)"},"content":{"rendered":"\n<p>Communicating and collaborating solely through email used to be the norm.&nbsp;<\/p>\n\n\n\n<p>But, today, relying on email alone means:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Waiting hours or days for a simple reply,&nbsp;<\/li>\n\n\n\n<li>Having to fish through 10,000 chains to get past context, and&nbsp;<\/li>\n\n\n\n<li>Generally not being able to find anything in your overstuffed inbox.<\/li>\n<\/ul>\n\n\n\n<p>The worst part? Everything is so <em>slow<\/em>.<\/p>\n\n\n\n<p>You\u2019re probably one \u201creply-all\u201d email away from selecting &#8220;delete all\u201d in your inbox and calling it a day.&nbsp;<\/p>\n\n\n\n<p>But, there\u2019s no need for such rash decisions. Instead, you could <strong>make a switch to instant messaging<\/strong>.&nbsp;<\/p>\n\n\n\n<p>It\u2019s <strong>quick, flexible, and it enables collaboration<\/strong> rather than sabotaging it.&nbsp;<\/p>\n\n\n\n<p>Today, we\u2019re talking about the top benefits of instant messaging in the workplace and why you should ditch email for good.&nbsp;<\/p>\n\n\n\n<p>Let\u2019s get to it.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"600\" src=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/5-Benefits-of-Instant-Messaging-in-the-Workplace-And-Why-Email-Cant-Keep-Up-cover.png\" alt=\"5 Benefits of Instant Messaging in the Workplace (And Why Email Can\u2019t Keep Up) - cover\" class=\"wp-image-20814\" srcset=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/5-Benefits-of-Instant-Messaging-in-the-Workplace-And-Why-Email-Cant-Keep-Up-cover.png 1200w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/5-Benefits-of-Instant-Messaging-in-the-Workplace-And-Why-Email-Cant-Keep-Up-cover-600x300.png 600w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/5-Benefits-of-Instant-Messaging-in-the-Workplace-And-Why-Email-Cant-Keep-Up-cover-1110x555.png 1110w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/5-Benefits-of-Instant-Messaging-in-the-Workplace-And-Why-Email-Cant-Keep-Up-cover-768x384.png 768w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/5-Benefits-of-Instant-Messaging-in-the-Workplace-And-Why-Email-Cant-Keep-Up-cover-18x9.png 18w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n<\/div>\n\n\n<ul class=\"wp-block-list key-takeaways\">\n<li>Instant messaging (IM) systems enable immediate written communication between two or more parties.&nbsp;<\/li>\n\n\n\n<li>The most important benefits of instant messaging in the workplace are that it:\n<ul class=\"wp-block-list\">\n<li>Provides real-time, instant communication and connection,<\/li>\n\n\n\n<li>Breaks down information silos,<\/li>\n\n\n\n<li>Creates a central, searchable knowledge base,<\/li>\n\n\n\n<li>Reduces email clutter and unnecessary meetings, and<\/li>\n\n\n\n<li>Fosters a more connected and collaborative culture.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<h2 id=\"instant-messaging-in-business-communication-a-breakdown-of-benefits\" class=\"wp-block-heading\">Instant messaging in business communication: A breakdown of benefits<\/h2>\n\n\n\n<p><strong>Instant messaging (IM) systems enable <\/strong><strong><em>immediate<\/em><\/strong><strong> written communication between two or more parties.&nbsp;<\/strong><\/p>\n\n\n\n<p>Now, email does this as well, of course \u2014 provided all parties are glued to their inboxes, constantly checking for new emails and instantly replying to them.&nbsp;<\/p>\n\n\n\n<p>But who has that kind of time?<\/p>\n\n\n\n<p>Aside from not leaving much room for immediate, informal communication, email is also quite formal. So, if you need a medium for external communication (like <a href=\"https:\/\/pumble.com\/blog\/best-customer-communication-tools\/\" target=\"_blank\" rel=\"noreferrer noopener\">customer communication<\/a>, for example), email might be the way to go.&nbsp;<\/p>\n\n\n\n<p>But <strong>for everyday, one-on-one or group <\/strong><a href=\"https:\/\/pumble.com\/learn\/communication\/internal-communication-templates\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>internal communication<\/strong><\/a><strong> and collaboration, instant messaging is the way to go<\/strong> because it:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Provides real-time, instant communication and connection,<\/strong><\/li>\n\n\n\n<li><strong>Breaks down <\/strong><a href=\"https:\/\/pumble.com\/blog\/break-down-team-silos\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>information silos<\/strong><\/a><strong>,<\/strong><\/li>\n\n\n\n<li><strong>Creates a central, searchable knowledge base,<\/strong><\/li>\n\n\n\n<li><strong>Reduces email clutter and unnecessary meetings, <\/strong>and<\/li>\n\n\n\n<li><strong>Fosters a more cost-efficient workforce and collaborative culture.<\/strong><\/li>\n<\/ul>\n\n\n\n<p>Let\u2019s take a deeper look into each of these benefits and see how your business could profit from IMs.<\/p>\n\n\n\n<h3 id=\"1-real-time-instant-communication-and-collaboration\" class=\"wp-block-heading\">#1 Real-time, instant communication and collaboration&nbsp;<\/h3>\n\n\n\n<p>Did you know that <strong>2 in 5 employees ignore emails they receive<\/strong>? That\u2019s probably why 43.9% of them claim that sending a message (rather than an email) is a better way to reach them, according to a <a href=\"https:\/\/www.slicktext.com\/blog\/2019\/06\/survey-workplace-communication-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener\">2025 Slick Text survey<\/a>.<\/p>\n\n\n\n<p>Why?&nbsp;<\/p>\n\n\n\n<p>Because email is slow. There\u2019s a lot of waiting around for replies and quite a bit of time lost on searching through email chains for information.<\/p>\n\n\n\n<p>One of the biggest benefits of instant messaging in the workplace is that it\u2019s <strong>quick and efficient<\/strong>.&nbsp;<\/p>\n\n\n\n<p>Sending a <a href=\"https:\/\/pumble.com\/features\/direct-messages\" target=\"_blank\" rel=\"noreferrer noopener\">direct message<\/a> over an IM app like <a href=\"https:\/\/pumble.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Pumble<\/a> by <a href=\"https:\/\/cake.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">CAKE.com<\/a> means your coworker will get notified about it instantaneously and be able to respond almost immediately.\u00a0<\/p>\n\n\n\n<p>This real-time communication and collaboration has multiple benefits, as it allows for:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Live updates, information, and knowledge sharing<\/strong> \u2014 Especially valuable to teams working on tight deadlines who need to be in constant communication with each other.<\/li>\n\n\n\n<li><strong>Urgent issue resolution<\/strong> \u2014 Helpful in <a href=\"https:\/\/pumble.com\/blog\/crisis-communication\/\" target=\"_blank\" rel=\"noreferrer noopener\">times of crisis<\/a>, when fast action can be the determining factor between success and failure.<\/li>\n\n\n\n<li><strong>Quick approvals and decision making<\/strong> \u2014 Thanks to instantaneous <a href=\"https:\/\/pumble.com\/knowledge-sharing\" target=\"_blank\" rel=\"noreferrer noopener\">knowledge sharing<\/a>, managers and leaders can make informed decisions quickly and easily.<\/li>\n<\/ul>\n\n\n\n<p>Of course, it\u2019s not just direct messages that enable real-time communication. Instant messaging apps also let users:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/pumble.com\/document-sharing\" target=\"_blank\" rel=\"noreferrer noopener\">Share documents<\/a> that they can easily find later<a href=\"https:\/\/pumble.com\/document-sharing\">,<\/a>&nbsp;<\/li>\n\n\n\n<li>Make <a href=\"https:\/\/pumble.com\/voice-calls\" target=\"_blank\" rel=\"noreferrer noopener\">voice<\/a> and <a href=\"https:\/\/pumble.com\/video-conferencing\" target=\"_blank\" rel=\"noreferrer noopener\">video calls<\/a> when they need immediate or face-to-face communication, and&nbsp;<\/li>\n\n\n\n<li>Collaborate as a group in dedicated channels, among other things.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>All of this <a href=\"https:\/\/pumble.com\/learn\/communication\/effective-communication\/\" target=\"_blank\" rel=\"noreferrer noopener\">makes communication more effective<\/a> and efficient, as shown in the Pumble example below.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"851\" src=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Communicating-and-exchanging-information-in-real-time-in-a-Pumble-channel.png\" alt=\"Communicating and exchanging information in real time in a Pumble channel\" class=\"wp-image-20825\" srcset=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Communicating-and-exchanging-information-in-real-time-in-a-Pumble-channel.png 1200w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Communicating-and-exchanging-information-in-real-time-in-a-Pumble-channel-423x300.png 423w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Communicating-and-exchanging-information-in-real-time-in-a-Pumble-channel-1110x787.png 1110w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Communicating-and-exchanging-information-in-real-time-in-a-Pumble-channel-768x545.png 768w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Communicating-and-exchanging-information-in-real-time-in-a-Pumble-channel-18x12.png 18w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><figcaption class=\"wp-element-caption\">Communicating and exchanging information in real time in a Pumble channel<\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"custom-btn\"><a href=\"https:\/\/pumble.com\/register\" target=\"_blank\" rel=\"noreferrer noopener\">Get things done quickly with Pumble<\/a><\/p>\n\n\n\n<div class=\"wp-block-group pro-tip\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<p>\ud83d\udca1 <strong>Pumble Pro Tip<\/strong><\/p>\n\n\n\n<p>Having access to real-time collaboration and communication tools is just one way to make communication more effective. The rest is up to you and your skills. To learn more about that, read the blog post below:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/pumble.com\/learn\/communication\/communication-skills\/\" target=\"_blank\" rel=\"noreferrer noopener\">Top 11 Communication Skills and How You Can Improve Them<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n\n\n\n<h3 id=\"2-breaking-down-information-silos\" class=\"wp-block-heading\">#2 Breaking down information silos<\/h3>\n\n\n\n<p>Communicating through email is bound to create information silos in your organization because it leads to:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Information hoarding. <\/strong>When you keep specific information \u2014 like client data or project details \u2014 in specific peoples\u2019 inboxes, <a href=\"https:\/\/pumble.com\/blog\/communication-breakdown\/\" target=\"_blank\" rel=\"noreferrer noopener\">communication breaks down<\/a> completely when those people go on vacation or leave the company.&nbsp;<\/li>\n\n\n\n<li><a href=\"https:\/\/pumble.com\/blog\/avoid-information-overload-remote-communication\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Information overload<\/strong><\/a><strong>.<\/strong> The volume of incoming emails is often overwhelming, which can lead to avoidance. Aside from that, important emails might not stand out in the sea of other, less relevant correspondence, so they might go unnoticed.<\/li>\n\n\n\n<li><strong>Limited visibility.<\/strong> Because only the sender and recipients have access to the email chain, a lot of information is trapped. Since other people don\u2019t have access to it, gaps in communication and <a href=\"https:\/\/pumble.com\/learn\/collaboration\/collaboration-obstacles\/\" target=\"_blank\" rel=\"noreferrer noopener\">hindered collaboration<\/a> become inevitable.<\/li>\n\n\n\n<li><strong>Fragmented vital data.<\/strong> Gaps in communication can lead to disconnected strategies and duplicate work, which means you might end up with several different versions of the same documents, messages, or briefs floating around your organization. Not having a single source of truth kills both effective communication and productivity.<\/li>\n\n\n\n<li><strong>Difficult onboarding.<\/strong> If past context is trapped in other peoples\u2019 inboxes, new employees won\u2019t be able to understand what\u2019s been done so far or what\u2019s expected of them.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>Unlike email, IM <a href=\"https:\/\/pumble.com\/blog\/transparent-communication\/\" target=\"_blank\" rel=\"noreferrer noopener\">fosters transparent communication<\/a>. For example, <a href=\"https:\/\/pumble.com\/features\/channels\" target=\"_blank\" rel=\"noreferrer noopener\">Pumble\u2019s public channels<\/a> make information easily available, ensuring everyone is aligned. You can use them to:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Share and check updates,<\/li>\n\n\n\n<li>Ask questions,<\/li>\n\n\n\n<li>Raise concerns,<\/li>\n\n\n\n<li>Share files and documents, and<\/li>\n\n\n\n<li>Search through past context.<\/li>\n<\/ul>\n\n\n\n<p>With channels where everything is accessible, information silos are impossible. What\u2019s more, this type of transparency builds trust and fosters a positive <a href=\"https:\/\/pumble.com\/blog\/company-culture\/\" target=\"_blank\" rel=\"noreferrer noopener\">company culture<\/a>, among other things.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"813\" src=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Pumble-channels-make-information-and-discussions-accessible-to-the-entire-team-or-department.png\" alt=\"Pumble channels make information and discussions accessible to the entire team or department\" class=\"wp-image-20826\" srcset=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Pumble-channels-make-information-and-discussions-accessible-to-the-entire-team-or-department.png 1200w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Pumble-channels-make-information-and-discussions-accessible-to-the-entire-team-or-department-443x300.png 443w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Pumble-channels-make-information-and-discussions-accessible-to-the-entire-team-or-department-1110x752.png 1110w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Pumble-channels-make-information-and-discussions-accessible-to-the-entire-team-or-department-768x520.png 768w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Pumble-channels-make-information-and-discussions-accessible-to-the-entire-team-or-department-18x12.png 18w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><figcaption class=\"wp-element-caption\">Pumble channels make information and discussions accessible to the entire team or department<\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"custom-btn\"><a href=\"https:\/\/pumble.com\/register\" target=\"_blank\" rel=\"noreferrer noopener\">Get rid of team silos with Pumble<\/a><\/p>\n\n\n\n<h3 id=\"3-creating-a-central-searchable-knowledge-base\" class=\"wp-block-heading\">#3 Creating a central, searchable knowledge base<\/h3>\n\n\n\n<p>According to <a href=\"https:\/\/news.microsoft.com\/de-ch\/2025\/06\/17\/new-microsoft-study-reveals-the-rise-of-the-infinite-workday-40-of-employees-check-email-before-6-a-m-evening-meetings-up-16\/\" target=\"_blank\" rel=\"noreferrer noopener\">Microsoft research<\/a> from 2025, the <strong>average worker receives 117 emails every day<\/strong>. So, it only takes a couple of days before email inboxes turn into terrible, unsearchable archives.&nbsp;<\/p>\n\n\n\n<p>Trying to find something shared months ago \u2014 or 5,000 emails ago \u2014 is mission impossible.&nbsp;<\/p>\n\n\n\n<p>Although the search bar exists in every email inbox, it\u2019s more a tool of torture than anything else, since it will spit out practically anything <em>other<\/em> than the name, keyword, or file you\u2019re looking for.&nbsp;<\/p>\n\n\n\n<p>The same research shows that the <strong>average worker also receives 153 messages over their <\/strong><a href=\"https:\/\/pumble.com\/team-communication-app\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>team communication app<\/strong><\/a>. However, instant messaging apps have <strong>well-designed built-in record-keeping and search features<\/strong>. Each sent message and shared file instantly become part of your <em>searchable<\/em> database.<\/p>\n\n\n\n<p>That means that you can use an app like Pumble by CAKE.com to create your permanent knowledge base that will be your company\u2019s single source of truth \u2014 a place every employee knows they can search for information, data, or documents.\u00a0<\/p>\n\n\n\n<p>Pumble offers <strong>unlimited message history to all its users<\/strong>, which means you can rely on it to be your <a href=\"https:\/\/pumble.com\/hq-digital\" target=\"_blank\" rel=\"noreferrer noopener\">digital HQ<\/a> forever. You can use it to provide information in real time or store it for later use \u2014 without forcing everyone to search through endless email chains for it.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"1028\" src=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Using-an-app-like-Pumble-for-business-communication-allows-you-to-build-a-permanent-searchable-asset-for-your-company-1.png\" alt=\"Using an app like Pumble for business communication allows you to build a permanent, searchable asset for your company\" class=\"wp-image-20828\" srcset=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Using-an-app-like-Pumble-for-business-communication-allows-you-to-build-a-permanent-searchable-asset-for-your-company-1.png 1200w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Using-an-app-like-Pumble-for-business-communication-allows-you-to-build-a-permanent-searchable-asset-for-your-company-1-350x300.png 350w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Using-an-app-like-Pumble-for-business-communication-allows-you-to-build-a-permanent-searchable-asset-for-your-company-1-1110x951.png 1110w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Using-an-app-like-Pumble-for-business-communication-allows-you-to-build-a-permanent-searchable-asset-for-your-company-1-768x658.png 768w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Using-an-app-like-Pumble-for-business-communication-allows-you-to-build-a-permanent-searchable-asset-for-your-company-1-14x12.png 14w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><figcaption class=\"wp-element-caption\">Using an app like Pumble for business communication allows you to build a permanent, searchable asset for your company<\/figcaption><\/figure>\n<\/div>\n\n\n\n<div class=\"banner banner-dark pumble-gradient-features\">\n    <div class=\"banner-text lg:pr-[6rem]\">\n        <span class=\"h4 text-lg translation-block mb-0\">Create a searchable knowledge base in Pumble by CAKE.com<\/span>\n        <p class=\"translation-block mt-1 mb-3\">All your past conversations, files, and documents in one place. Try Pumble today.<\/p>\n\n        <div class=\"banner-buttons d-flex gap-4 align-items-center translation-block justify-content-center justify-content-sm-start\">\n            <a class=\"bg-white rounded px-3 py-1 text-gray-dark\" href=\"https:\/\/pumble.com\/register\" target=\"_blank\">Sign up<\/a>\n\n                            <a class=\"button-2\" href=\"https:\/\/pumble.com\" target=\"_blank\">Learn more<\/a>\n                    <\/div>\n    <\/div>\n\n    <div class=\"banner-image banner-image-middle \">\n        <picture>\n            <source srcset=\"https:\/\/pumble.com\/blog\/wp-content\/themes\/cake-blog\/theme\/images\/banners\/features@2x.png 2x\" alt=\"Illustration\"  media=\"(min-width: 1022px)\" \/>\n            <img decoding=\"async\" src=\"https:\/\/pumble.com\/blog\/wp-content\/themes\/cake-blog\/theme\/images\/banners\/features.png\"  alt=\"Illustration\" \/>\n        <\/picture>\n    <\/div>\n<\/div>\n    \n\n\n\n<h3 id=\"4-reducing-email-clutter-and-unnecessary-meetings\" class=\"wp-block-heading\">#4 Reducing email clutter and unnecessary meetings<\/h3>\n\n\n\n<p>If workers get interrupted with emails 117 times every day, it\u2019s no wonder that <strong>48% of employees and 52% of leaders report their work feels fragmented, constantly disrupted, and overall chaotic<\/strong>.<\/p>\n\n\n\n<p>What\u2019s worse, out of those 117 emails, most are annoying reply-all chains that you probably didn\u2019t need to be a part of in the first place or \u201cprogress reports\u201d that the senders will repeat to you again during <a href=\"https:\/\/pumble.com\/blog\/types-of-meetings\/\" target=\"_blank\" rel=\"noreferrer noopener\">various team meetings<\/a>.&nbsp;<\/p>\n\n\n\n<p>With IM apps, you can cut down on both emails and unnecessary follow-up meetings with:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Channels,<\/li>\n\n\n\n<li>Threaded conversation, and<\/li>\n\n\n\n<li>Voice and video messages.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>For example, you could send your progress reports in your team\u2019s channel, and everyone could take a look at it when it suits them. Plus, you could <strong>continue the discussion by starting a <\/strong><a href=\"https:\/\/pumble.com\/features\/threads\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>threaded conversation<\/strong><\/a>.&nbsp;<\/p>\n\n\n\n<p>Threads allow you to keep the conversation going without flooding the main channel with unnecessary messages. They <strong>group all relevant replies regarding one topic in one place,<\/strong> so you don\u2019t have to dig through email chains to find it.&nbsp;<\/p>\n\n\n\n<p>What\u2019s more, other people don\u2019t have to scroll through the replies to get to other messages. Everything is neatly tucked under the original message, organized, and understandable.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"1186\" src=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/clear_channels-1-1-modified-1-min.png\" alt=\"Pumble helps you stay on top of your communication with threads\" class=\"wp-image-20836\" srcset=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/clear_channels-1-1-modified-1-min.png 1200w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/clear_channels-1-1-modified-1-min-304x300.png 304w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/clear_channels-1-1-modified-1-min-1036x1024.png 1036w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/clear_channels-1-1-modified-1-min-768x759.png 768w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/clear_channels-1-1-modified-1-min-12x12.png 12w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><figcaption class=\"wp-element-caption\">Pumble helps you stay on top of your communication with threads<\/figcaption><\/figure>\n\n\n\n<p class=\"custom-btn\"><a href=\"https:\/\/pumble.com\/register\" target=\"_blank\" rel=\"noreferrer noopener\">Organize your discussions with threads<\/a><\/p>\n\n\n\n<p>And, when it comes to cutting down on unnecessary meetings \u2014 something we\u2019re all looking to achieve \u2014 IM apps can help there as well.&nbsp;<\/p>\n\n\n\n<p>Instead of holding a 30-minute meeting where everyone monologues their updates, people can send progress report <a href=\"https:\/\/pumble.com\/features\/voice-messages\" target=\"_blank\" rel=\"noreferrer noopener\">voice messages<\/a> in the channel. Alternatively, if someone is stuck on a problem or has to showcase their work, they can send a <a href=\"https:\/\/pumble.com\/features\/video-messages\" target=\"_blank\" rel=\"noreferrer noopener\">video message<\/a>.<\/p>\n\n\n\n<p>This saves time for everyone \u2014 the sender and the recipients \u2014 and doesn\u2019t interrupt anyone\u2019s day.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"983\" src=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Hold-your-daily-sync-meetings-via-Pumble-messages-threads-and-voice-and-video-messages.png\" alt=\"Hold your daily sync meetings via Pumble channels, threads, and voice and video messages\" class=\"wp-image-20830\" srcset=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Hold-your-daily-sync-meetings-via-Pumble-messages-threads-and-voice-and-video-messages.png 1200w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Hold-your-daily-sync-meetings-via-Pumble-messages-threads-and-voice-and-video-messages-366x300.png 366w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Hold-your-daily-sync-meetings-via-Pumble-messages-threads-and-voice-and-video-messages-1110x909.png 1110w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Hold-your-daily-sync-meetings-via-Pumble-messages-threads-and-voice-and-video-messages-768x629.png 768w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Hold-your-daily-sync-meetings-via-Pumble-messages-threads-and-voice-and-video-messages-15x12.png 15w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><figcaption class=\"wp-element-caption\">Hold your daily sync meetings via Pumble channels, threads, and voice and video messages<\/figcaption><\/figure>\n<\/div>\n\n\n\n<div class=\"banner banner-dark pumble-gradient-features\">\n    <div class=\"banner-text lg:pr-[6rem]\">\n        <span class=\"h4 text-lg translation-block mb-0\">Communication made easy<\/span>\n        <p class=\"translation-block mt-1 mb-3\">Empower your team and boost productivity in real time. Try Pumble by CAKE.com.<\/p>\n\n        <div class=\"banner-buttons d-flex gap-4 align-items-center translation-block justify-content-center justify-content-sm-start\">\n            <a class=\"bg-white rounded px-3 py-1 text-gray-dark\" href=\"https:\/\/pumble.com\/register\" target=\"_blank\">Sign up<\/a>\n\n                            <a class=\"button-2\" href=\"https:\/\/pumble.com\" target=\"_blank\">Learn more<\/a>\n                    <\/div>\n    <\/div>\n\n    <div class=\"banner-image banner-image-middle \">\n        <picture>\n            <source srcset=\"https:\/\/pumble.com\/blog\/wp-content\/themes\/cake-blog\/theme\/images\/banners\/features@2x.png 2x\" alt=\"Illustration\"  media=\"(min-width: 1022px)\" \/>\n            <img decoding=\"async\" src=\"https:\/\/pumble.com\/blog\/wp-content\/themes\/cake-blog\/theme\/images\/banners\/features.png\"  alt=\"Illustration\" \/>\n        <\/picture>\n    <\/div>\n<\/div>\n    \n\n\n\n<h3 id=\"5-fostering-a-more-cost-efficient-workforce-and-collaborative-culture\" class=\"wp-block-heading\">#5 Fostering a more cost-efficient workforce and collaborative culture<\/h3>\n\n\n\n<p>If you\u2019re still wondering why you should use instant messaging for work, here\u2019s a simple answer \u2014 it saves time. And, as we all know, time is money.&nbsp;<\/p>\n\n\n\n<p>A single employee <strong>loses more than 35 days every year due to ineffective communication<\/strong>, according to an <a href=\"https:\/\/www.axioshq.com\/insights\/internal-communications-statistics\" target=\"_blank\" rel=\"noreferrer noopener\">Axios HQ study<\/a>. For employees that earn $50,000\u2013$100,000, this comes up to <strong>$10,140 in salary loss<\/strong> per employee.<\/p>\n\n\n\n<p>With IM apps, your <a href=\"https:\/\/pumble.com\/learn\/pumble\/team-communication-with-pumble\/\" target=\"_blank\" rel=\"noreferrer noopener\">team communication<\/a> becomes more efficient and, thus, less costly.<\/p>\n\n\n\n<p>But that\u2019s just one way IM apps can save you money. If you look a bit closer, you\u2019ll see that they <strong>increase connectivity in the team and <\/strong><a href=\"https:\/\/pumble.com\/learn\/pumble\/team-collaboration-with-pumble-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>boost collaboration<\/strong><\/a>, which, in turn, is great for your bottom line.&nbsp;<\/p>\n\n\n\n<p>Creating one centralized space for discussions \u2014 like channels \u2014 helps employees <strong>engage in productive <\/strong><a href=\"https:\/\/pumble.com\/learn\/communication\/business-communication\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>business communication<\/strong><\/a><strong> <\/strong>and<strong> stay on task<\/strong>. This encourages active collaboration, as it allows all team members to provide their input or feedback.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"861\" src=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Pumble-encourages-active-collaboration-among-team-members.png\" alt=\"Pumble encourages active collaboration among team members\" class=\"wp-image-20831\" srcset=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Pumble-encourages-active-collaboration-among-team-members.png 1200w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Pumble-encourages-active-collaboration-among-team-members-418x300.png 418w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Pumble-encourages-active-collaboration-among-team-members-1110x796.png 1110w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Pumble-encourages-active-collaboration-among-team-members-768x551.png 768w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Pumble-encourages-active-collaboration-among-team-members-18x12.png 18w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><figcaption class=\"wp-element-caption\">Pumble encourages active collaboration among team members<\/figcaption><\/figure>\n<\/div>\n\n\n<p>What\u2019s more, because of their immediate and informal nature, IM apps can also <strong>help teams build better relationships<\/strong>. Where email is too formal and rigid, IM apps allow coworkers to connect instantly, share ideas, and build rapport.&nbsp;<\/p>\n\n\n\n<p>For example, <strong>informal channels<\/strong> \u2014 like the <em>#random<\/em> channel on Pumble \u2014 are great spaces for casual chit-chat, where employees can connect on a more personal level.&nbsp;<\/p>\n\n\n\n<p>Other features, like the <a href=\"https:\/\/pumble.com\/help\/using-pumble\/format-and-style-messages\/use-emoji-reactions\/\" target=\"_blank\" rel=\"noreferrer noopener\">emoji reactions<\/a>, help further build this rapport and add a much-needed human touch to business communication without unnecessarily wasting time.<\/p>\n\n\n\n<p>All of this is excellent for building positive <a href=\"https:\/\/pumble.com\/learn\/collaboration\/effective-team-dynamics\/\" target=\"_blank\" rel=\"noreferrer noopener\">team dynamics<\/a>.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"814\" src=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/The-random-channel-on-Pumble-is-an-excellent-place-for-coworkers-to-chit-chat-and-bond.png\" alt=\"The #random channel on Pumble is an excellent place for coworkers to chit-chat and bond\" class=\"wp-image-20832\" srcset=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/The-random-channel-on-Pumble-is-an-excellent-place-for-coworkers-to-chit-chat-and-bond.png 1200w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/The-random-channel-on-Pumble-is-an-excellent-place-for-coworkers-to-chit-chat-and-bond-442x300.png 442w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/The-random-channel-on-Pumble-is-an-excellent-place-for-coworkers-to-chit-chat-and-bond-1110x753.png 1110w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/The-random-channel-on-Pumble-is-an-excellent-place-for-coworkers-to-chit-chat-and-bond-768x521.png 768w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/The-random-channel-on-Pumble-is-an-excellent-place-for-coworkers-to-chit-chat-and-bond-18x12.png 18w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><figcaption class=\"wp-element-caption\">The #random channel on Pumble is an excellent place for coworkers to chit-chat and bond<\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"custom-btn\"><a href=\"https:\/\/pumble.com\/register\" target=\"_blank\" rel=\"noreferrer noopener\">Bond with your team on Pumble<\/a><\/p>\n\n\n\n<h2 id=\"potential-pitfalls-of-instant-messaging-in-the-workplace\" class=\"wp-block-heading\">Potential pitfalls of instant messaging in the workplace<\/h2>\n\n\n\n<p>Although there are clearly amazing benefits to implementing instant messaging in business communication, IM apps aren\u2019t without their faults.<\/p>\n\n\n\n<p>Do you remember us mentioning that, while the average person gets 117 emails a day, they also get <strong>153 messages on their IM apps<\/strong>?&nbsp;<\/p>\n\n\n\n<p>Well, just because those messages are neatly organized into channels and easy to skim through, doesn\u2019t mean they can\u2019t be distracting.&nbsp;<\/p>\n\n\n\n<p>Constantly getting pinged while trying to focus on <a href=\"https:\/\/pumble.com\/blog\/mastering-deep-work\/\" target=\"_blank\" rel=\"noreferrer noopener\">deep work<\/a> isn\u2019t easy.&nbsp;<\/p>\n\n\n\n<p>Notifications from IM apps are a necessary evil. They help us stay on top of the information flow and even improve our productivity. According to <a href=\"https:\/\/pumble.com\/learn\/communication\/communication-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener\">Pumble\u2019s 2025 <em>Workplace Communication Statistics<\/em><\/a>, <strong>employees who feel included in more detailed workplace communication are almost 5 times more likely to report increased productivity<\/strong>.<\/p>\n\n\n\n<p>But you can\u2019t be included without being on the receiving end of a few hundred notifications, which can lead to <strong>notification fatigue<\/strong>.<\/p>\n\n\n\n<p>Luckily, IM apps also give us a way to get around this problem. Apps like Pumble by CAKE.com offer features that let you create <a href=\"https:\/\/pumble.com\/blog\/communication-strategies\/\" target=\"_blank\" rel=\"noreferrer noopener\">communication strategies<\/a> for your team that will help keep productivity at its peak and notification fatigue at bay.<\/p>\n\n\n\n<p>One of the best strategies is to <strong>encourage <\/strong><a href=\"https:\/\/pumble.com\/blog\/asynchronous-communication\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>asynchronous communication<\/strong><\/a> that allows everyone to work and communicate on their own time.<strong>&nbsp;<\/strong><\/p>\n\n\n\n<p>You can implement this strategy by <strong>creating a <\/strong><a href=\"https:\/\/pumble.com\/features\/notification-preferences\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>notification schedule<\/strong><\/a>, for example, which can help you minimize distractions and prioritize work that really matters. To further <a href=\"https:\/\/pumble.com\/learn\/pumble\/say-goodbye-to-distractions-the-ultimate-guide-to-customizing-your-notifications\/\" target=\"_blank\" rel=\"noreferrer noopener\">protect your focus<\/a>, you can also <strong>mute specific channels<\/strong> that aren\u2019t relevant to your daily work or even turn on the <strong>Do Not Disturb mode<\/strong>.<\/p>\n\n\n\n<p>That way, you can focus on your work and communicate at a time that suits you.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"826\" src=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Setting-your-own-notification-schedule-in-Pumble.png\" alt=\"Setting your own notification schedule in Pumble\" class=\"wp-image-20833\" srcset=\"https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Setting-your-own-notification-schedule-in-Pumble.png 1200w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Setting-your-own-notification-schedule-in-Pumble-436x300.png 436w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Setting-your-own-notification-schedule-in-Pumble-1110x764.png 1110w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Setting-your-own-notification-schedule-in-Pumble-768x529.png 768w, https:\/\/pumble.com\/blog\/wp-content\/uploads\/2021\/11\/Setting-your-own-notification-schedule-in-Pumble-18x12.png 18w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><figcaption class=\"wp-element-caption\">Setting your own notification schedule in Pumble<\/figcaption><\/figure>\n<\/div>\n\n\n\n<div class=\"banner banner-dark pumble-gradient-features\">\n    <div class=\"banner-text lg:pr-[6rem]\">\n        <span class=\"h4 text-lg translation-block mb-0\">Pumble \u2014 a better email alternative<\/span>\n        <p class=\"translation-block mt-1 mb-3\">Make communication simple and effective. Get things done easily. Try Pumble.<\/p>\n\n        <div class=\"banner-buttons d-flex gap-4 align-items-center translation-block justify-content-center justify-content-sm-start\">\n            <a class=\"bg-white rounded px-3 py-1 text-gray-dark\" href=\"https:\/\/pumble.com\/register\" target=\"_blank\">Sign up<\/a>\n\n                            <a class=\"button-2\" href=\"https:\/\/pumble.com\" target=\"_blank\">Learn more<\/a>\n                    <\/div>\n    <\/div>\n\n    <div class=\"banner-image banner-image-middle \">\n        <picture>\n            <source srcset=\"https:\/\/pumble.com\/blog\/wp-content\/themes\/cake-blog\/theme\/images\/banners\/features@2x.png 2x\" alt=\"Illustration\"  media=\"(min-width: 1022px)\" \/>\n            <img decoding=\"async\" src=\"https:\/\/pumble.com\/blog\/wp-content\/themes\/cake-blog\/theme\/images\/banners\/features.png\"  alt=\"Illustration\" \/>\n        <\/picture>\n    <\/div>\n<\/div>\n    \n\n\n\n<h2 id=\"make-the-switch-to-a-smarter-collaboration-hub-try-pumble-by-cake-com\" class=\"wp-block-heading\">Make the switch to a smarter collaboration hub \u2014 try Pumble by CAKE.com<\/h2>\n\n\n\n<p>The benefits of instant messaging in business are undeniable.<\/p>\n\n\n\n<p>By building trust and providing space for interactive communication, IM improves the <strong>collaboration and social relationships<\/strong> at work. This effect cascades into increased <strong>employee productivity and satisfaction<\/strong>, which is great for your bottom line.&nbsp;<\/p>\n\n\n\n<p>With the right tool, you can enjoy all the benefits of instant messaging in the workplace and see your team and organization thrive once the email inboxes deflate and leave people with enough time and energy to actually do their work.<\/p>\n\n\n\n<p>To get the best of what instant messaging has to offer, try Pumble by CAKE.com \u2014 an all-in-one <a href=\"https:\/\/pumble.com\/business-messaging-app\" target=\"_blank\" rel=\"noreferrer noopener\">business communication app<\/a>, designed to simplify your communication and connect your team.\u00a0<\/p>\n\n\n\n<p><em>Build your communication and collaboration hub and say goodbye to inefficient emails!<\/em><\/p>\n\n\n\n<p class=\"custom-btn\"><a href=\"https:\/\/pumble.com\/register\" target=\"_blank\" rel=\"noreferrer noopener\">Get started with Pumble<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Email vs instant messaging in business: which is better? Learn all the benefits of instant messaging to see why you should ditch email.<\/p>\n","protected":false},"author":12,"featured_media":20824,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-981","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communication-tips"],"acf":[],"_links":{"self":[{"href":"https:\/\/pumble.com\/blog\/wp-json\/wp\/v2\/posts\/981","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pumble.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pumble.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pumble.com\/blog\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/pumble.com\/blog\/wp-json\/wp\/v2\/comments?post=981"}],"version-history":[{"count":55,"href":"https:\/\/pumble.com\/blog\/wp-json\/wp\/v2\/posts\/981\/revisions"}],"predecessor-version":[{"id":23284,"href":"https:\/\/pumble.com\/blog\/wp-json\/wp\/v2\/posts\/981\/revisions\/23284"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pumble.com\/blog\/wp-json\/wp\/v2\/media\/20824"}],"wp:attachment":[{"href":"https:\/\/pumble.com\/blog\/wp-json\/wp\/v2\/media?parent=981"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pumble.com\/blog\/wp-json\/wp\/v2\/categories?post=981"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pumble.com\/blog\/wp-json\/wp\/v2\/tags?post=981"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}