A few years ago, video conferencing saved jobs and remote work became normal. However, five years later, in 2025, a lot of companies are deciding to return to office. One of the biggest companies, Zoom, decided to do that in 2023. Following that model, Amazon and Disney did the same.

But how has that “new old normal” environment affected meetings via video conferencing tools? Are video conferencing tools still in use and how  have they changed the way we work in general? 

The impact of video conferencing on work was and is big, and now it seems we’re witnessing  the evolution of workplace communication.

In this article, we’re going to explore how video conferencing affects today’s remote and distributed teams, and how Pumble helps.

Vamos dar uma olhada!

History of workplace communication

Before we start with Pumble and its built-in video conferencing feature, let’s see how the history of workplace communication looks so far.

Workplace communication first started with face-to-face meetings, used to discuss or exchange information and ideas among colleagues. Phone calls also played a l role in communication by facilitating long-distance, immediate conversation and conveying urgent messages.

After that era, modern communication solutions have changed how we connect and collaborate. Namely, email was developed and revolutionized workplace communication. It provided an effective platform for collaboration, messaging, and group discussions.

Despite its widespread use, email has been declining as an effective collaboration tool, especially in the era of remote and hybrid work.

As businesses adapted to new technologies, video became a central tool for collaboration, engagement, and efficiency. But how did we get here, and why is video becoming the preferred medium for workplace communication?

Video conferencing saved employers a lot of money, as it enabled them to remove significant expenses such as office rent, utilities, supplies, and food. It also made hiring easier, because it completely eliminated constraints such as lack of office room or location convenience.

Por outro lado, permitiu que os funcionários permanecessem conectados com os colegas sem ir ao escritório e gastar dinheiro com transporte ou alimentação. No geral, diminuiu significativamente ou até eliminou despesas de viagem.

According to our research, effective workplace communication can increase productivity by up to 25%, and 57% of global employers state that communication is the most desirable skill in job candidates. This proves that businesses that prioritize modern communication methods, especially video, build stronger, more connected teams.

How did video conferencing transform workplace communication?

So, instead of writing an email and waiting for a response, we can now hop on a call, see our team members’ faces, and talk things through in real time. 

One of the biggest benefits of video conferencing in remote and regular workplace is helping teams feel more connected . Whether it’s a daily check-in, a brainstorming session, or one-on-one catch up, virtual meetings help everyone stay in the loop. Plus, features like screen sharing, recording, and live chat during a meet make it easier to share ideas and collaborate.

Nowadays most employees feel comfortable with virtual meetings, but only if they have an agenda and flow everybody can follow, or if there is no awkward silence that can make things harder than they need to be. 

Video conferencing can have a positive impact on productivity. It helps teams make decisions faster, solve problems together, and build stronger relationships. The key is finding the right balance between video calls and other communication formats, so that meetings remain  helpful instead of becoming overwhelming. As, I’m sure, most of us would agree, not everything needs to be a meeting. 

Many teams today are trying to find tools like Pumble that bring video conferencing and team communication in one place. With Pumble video conferencing, teams can jump straight from messaging into a video call, without any need to change between apps.

Benefits and challenges of video conferencing

As we can see, video conferencing is a cornerstone of today’s workplace communication. Video conferencing connects remote and distributed teams, enables hybrid work, and improves productivity.

With that in mind, video conferencing also comes with real challenges that companies need to overcome, including network issues, time zones, lack of face-to-face communication, etc. 

Benefits of video conferencing

With real-time collaboration tools like Pumble that have built-in video conferencing and advanced accessibility features, video conferencing is becoming the most important part of our workplace culture and it transforms how we work.

Improved communication

As a remote worker, you’re unable to see and talk to your colleagues in person. But, when you have a reliable video conferencing tool, everything is possible. Video conferencing lets you see your colleagues’ faces when you’re talking to each other. This wasn’t possible with phone calls or emails. This means that you can see their emotions and how they feel when you’re discussing something.

Video conferencing lets us connect with people who are far away by letting us see each other in real time. It also helps us form better relationships with those we are meeting with through the use of body language and facial expressions that can’t be seen in written communication alone.

Connected teams

Another benefit is that video conferencing lets different teams work together no matter where they are or in which time zone. It allows remote workers to feel part of the team and experience flexibility in working together, meeting times, and locations.

It also lets employees have face-to-face conversations with each other or with clients, partners, and other stakeholders without travelling around the world for another meeting. This saves both time and money while still providing a very practical experience.

More structured meetings

Meetings can often become chaotic and it can be hard to keep everyone on track. 

Video conferencing gives you more structure because everyone on the call knows who is speaking, who’s sharing screen, and who will talk next. Participants can ask questions and keep track of what is being said.

Video conferencing challenges

Despite the overwhelming benefits of video conferencing, it doesn’t come without its challenges.

Limited human interaction

One of the biggest drawbacks of video conferencing is the lack of natural face-to-face interaction. While cameras and reactions help, virtual meetings can feel impersonal especially for remote employees. 

This can lead to miscommunication, reduced engagement, and a sense of isolation for team members who thrive on in-person collaboration. Introverts may adjust well, but extroverts often feel the disconnect more acutely.

Time zone conflicts

One of the key benefits of video conferencing is global reach, but it comes with scheduling headaches. Aligning meetings across multiple time zones often means early mornings or late nights for someone on the team.

This can lead to burnout and frustration, especially in distributed teams. While async tools and flexible schedules help, time zone differences still require careful planning and team-wide consideration.

Internet connection

No matter how advanced the platform, video conferencing depends on one crucial thing: your internet connection. A slow or unstable network can ruin an important meeting, delay presentations, or cause misunderstandings.

How to host an effective video meeting

So, we’ve all been there — awkward silence, people talking over each other, and that one person who is always on mute. To make your video meetings more effective, there are a few rules you should follow.

First, keep things short and sweet. Nobody wants to sit in a two-hour long meeting, so have a clear agenda and stick to it. Assign someone to keep an eye on time so you can move things along, without losing focus.

Second, make sure everyone has a chance to speak. If they want, of course. Encourage team members to share their ideas.

Finally, check your audio and video before the meeting. Share your screen to check if everything is okay, and make sure you’re in a well-lit and quiet space. A little preparation goes a long way in creating a smooth, professional experience for everyone.

If you’re looking for a tool that makes everything easier, Pumble video conferencing has your back by offering video and audio calls, built-in messaging, and an intuitive interface that helps you stay focused.

O que é Pumble

Pumble is a free team collaboration and communication app that allows teams of all sizes to collaborate. Unlike other team chat apps, it offers:

  • Usuários ilimitados
  • Unlimited messaging history,
  • Ferramentas de administração de usuário e espaço de trabalho, e
  • Suporte online 24 horas por dia, 7 dias por semana.

Pumble is available on all devices, including iOS and Android mobile apps, desktop app, and web browser app. You can use it as a team communication and collaboration app to organize video meetings with your team.

Antes de nos aprofundarmos na videoconferência no Pumble, vamos ver o que mais o Pumble tem a oferecer.

Canais

Nos canais, sua equipe colabora compartilhando mensagens, arquivos, enquetes, etc. Um canal pode ser: 

  • Público, o que significa que é aberto e todos os membros do seu espaço de trabalho podem participar da discussão, ou 
  • Privado, o que significa que os membros precisam ser convidados.
Conversa em um canal Pumble

Esteja lançando um novo site, projetando, acompanhando vendas ou planejando a próxima festa da equipe, um canal dedicado é o lugar perfeito para organizar tarefas, tomar decisões importantes para o projeto, acompanhar até os mínimos detalhes e, o mais importante, colaborar com sua equipe.

Explore Channels in Pumble

Mensagens diretas

Ao usar mensagens diretas, você pode enviar mensagens e compartilhar arquivos com qualquer pessoa em seu espaço de trabalho. Essas mensagens são privadas e ninguém mais pode vê-las.

Notificações

With the default notification settings, you’ll receive notifications about new direct messages and Pumble mentions. So, if someone messages or mentions you (by using @channel/@here) in a channel you’ve joined, you’ll get a notification, and a big red badge will show up next to the channel in question.

Preferências de notificação

Depending on the situation, this may or may not work for you. The key to mastering your notifications is to know what suits you best.

Se o som constante das notificações distrair, você pode desligar os sons de notificação ou usar o modo Não Perturbe com mais frequência.

Chamada de voz

Collaboration tools should provide employees all necessary means for effective discussions, making their day-to-day run more smoothly. This is a staple principle, embedded in the very foundation of Pumble, which offers group voice and video calls. To call a team member, all you have to do is open the conversation with that team member, click on the phone icon to start a voice call or tap the video icon to start a video call.

Chamada de voz no canal

As chamadas de voz permitem que você: 

  • Organize reuniões produtivas, 
  • Promova relacionamentos mais fortes entre os membros da equipe e 
  • Certifique-se de que todos estejam na mesma página.

Como usar a videoconferência do Pumble

With Pumble video conferencing, you can make calls and connect with anyone from your team. You can not only message your team members but also call them by video, using one-to-one or group video calling. Pumble also lets you raise a hand if you want to ask a question.

Videoconferência no Pumble

Furthermore, Pumble also allows you to mute yourself. A lot of people who use audio and video conferencing for calls with colleagues will turn on the mute button so that their ambient noise doesn’t interrupt other people while they’re talking.

Com o Pumble, você pode conectar-se facilmente com os membros da sua equipe, clientes ou parceiros por meio de videoconferência de alta qualidade, não importa onde você esteja.

It’s perfect for remote teams, because it allows everyone to stay in sync and fosters a sense of real presence — just like being in the same room would.

As chamadas de videoconferência podem ser iniciadas a partir de qualquer canal ou conversa direta no Pumble.

You can start a video call, or join one.

Compartilhamento de tela

Pumble has featured screen-sharing functionality in voice and video calls on the desktop version of Pumble. 

If you want to share your screen on Pumble, follow the steps below:

  1. Inicie o aplicativo Pumble em seu desktop ou aplicativo web e selecione a pessoa ou canal com quem deseja compartilhar sua tela.
  2. Click on that contact or group to go into the Direct Message panel, and then click on the Start a call button.
  3. After joining the video call, you’ll see a menu at the bottom of the screen.  Click the Share Screen button. Kindly note that this button is available for everyone joining this call, so others can also start sharing their screen.
  4. Caso tenha mais de uma tela aberta em sua área de trabalho, você pode escolher qual tela compartilhar; você pode compartilhar uma única janela ou a tela inteira.
  5. Once you select the option you prefer, click the Share button again, and your screen should be shared.
  6. To end the sharing process and go back to the regular call, simply click the Stop Sharing icon.
Compartilhamento de tela na videoconferência Pumble

By using screen sharing in Pumble you can improve the way you and your teammates work together remotely. With the ability to share your screen and collaborate from anywhere, your team can be more productive and efficient in completing tasks.

Seguindo estas etapas simples, você pode tornar suas apresentações e colaborações mais eficazes. Esteja trabalhando remotamente ou no escritório, o compartilhamento de tela no Pumble irá ajudá-lo a melhorar a forma como você colabora.

In-call messages

When you need to share a quick update, send a link or just ask questions during a meeting, you can use in-call messages. Instead of talking over someone or waiting for a pause, you can drop a message directly in the meeting chat and keep everyone in the loop.

Send messages in a Pumble video conferencing

It’s also a great way to add a little extra clarity to your meetings. Share links, key points, or helpful reminders in real time, so everyone can follow along and stay on track. With Pumble’s in-call messages, it’s easier than ever to keep your video calls organized, interactive, and productive.

Desfoque de fundo

No matter how hard you try to control what’s happening behind you during work video calls, surprises can still happen. Your child can cheerfully interrupt your meeting, a pet can jump onto your laptop, or a roommate can walk by saying, “Oh, didn’t realize you were on a call”.
Most of these interruptions are harmless, but you might occasionally take part in high-stakes meetings in which you don’t want anything to distract from what you are saying. Aside from turning your camera off or adding an image as a background, there’s an easy way to guarantee that only your face is visible during meetings — blurring.

Fundo desfocado

Quando a opção de desfoque está ativada no Pumble, seu rosto permanece em foco, enquanto o fundo fica acinzentado. Missão cumprida!

Existem duas etapas para desfocar o fundo:

  1. Click on the Settings icon in the bottom right corner
  2. Click on the Visual effects section and select Blur background to complete the action

Simples assim! Agora você pode trabalhar em uma cafeteria ou restaurante e ainda manter o profissionalismo.

Cancelamento de ruído

Pumble can remove distracting background noise during voice calls and video conferencing meetings.

Essa ferramenta permite que os usuários iniciem ou participem de uma reunião sem se preocupar com sons indesejados, como digitação alta no teclado ou outros ruídos em ambientes barulhentos. O Pumble também suprime o ruído de fundo dos outros usuários, facilitando a compreensão do áudio recebido.

Para controlar a ferramenta de redução de ruído no Pumble, abra Configurações no canto inferior direito e ative ou desative o cancelamento de ruído.

Gravações de reuniões

Recording meetings is useful when you want to review the meeting later or share it with people who couldn’t attend. It allows you to make past team presentations available to students or new employees on demand. Furthermore, recordings can also be used for conferences and events that people can’t physically attend as well as virtual training sessions people can watch as necessary.

Record a meeting

Give Pumble a try

Você pode começar a gravar sua reunião assim que ela começar. Assim que o encontro terminar, sua gravação será enviada a você por meio de uma mensagem do Pumble Bot. A gravação também estará disponível na seção de Arquivos. Para facilitar, você tem a opção de filtrar os resultados escolhendo Gravações na seção Filtro do Navegador de Arquivos

Reactions in meetings

When you don’t want to say it all by words, a thumbs up or a clapping emoji, or a laughing face can say a lot. Pumble’s emoji reactions in video meetings let you respond instantly without interrupting the speaker. Whether you’re showing support or just adding a little fun to the conversation, their reactions make meetings more lively and connected.

Emoji reactions in Pumble video conferencing

Emoji reactions are a simple way to keep everyone engaged and make sure ideas are met with real time feedback. They help create a more inclusive, collaborative atmosphere because sometimes a little emoji can go a long way in making meetings feel more human.man.

Conclusão

When you meet with your business partners face-to-face, you can make a personal connection, pick up on verbal and non-verbal cues, and begin to build trust. While there may be critical meetings that you’ll need to travel for, video conferencing can help bridge the gap for all other meetings and help you connect better with customers, teammates, and remote workers alike.

If you’re looking to streamline your company’s operations even further, the CAKE.com Bundle is a game-changer. It combines Pumble with a suite of essential business tools, offering everything your team needs to stay productive and connected — all in one place.

Com a CAKE.com Bundle, você obtém:

  • Pumble, para comunicação e colaboração da equipe
  • Clockify e Plaky, para manter o fluxo de trabalho organizado
  • Suporte 24/7, para que você nunca fique sem assistência quando precisar

This bundle is perfect for companies that want to reduce the hassle of juggling multiple apps and subscriptions. It provides an integrated experience where your team can chat, plan, and manage projects without switching between different platforms. 

Plus, as your company grows, the CAKE.com Bundle will keep up, as it offers both flexibility and scalability. Whether you’re managing a small team or a rapidly expanding one, it’s got your back.

Give your team a chance to show you how well they can collaborate with the right tool.