Modern marketing is a nonstop juggle. You’re managing multiple internal projects at once, trying to stay aligned with other departments, and keeping up with constant back-and-forth with clients and collaborators.
Staying on top of everything is impossible without the help of the right marketing communication tools.
Instead of having your conversations, files, and decisions scattered across too many platforms, you need one central hub where all your marketing efforts can live and thrive.
A team communication app like Pumble can serve as your command center and help you avoid decision-making bottlenecks, slow approvals, and duplicate work.
Let’s break down how your marketing team can run all their workflows in Pumble and bring clarity to the way you plan, create, and collaborate.
Workflow 1: Manage every campaign in its own channel
Instead of having one chaotic inbox and sub-teams creating pieces of the same campaign separately, there’s a better way to go about things — organizing all communication by giving each initiative its own home.
Let’s see how to manage marketing projects in Pumble.
Create dedicated, named channels for each campaign or launch, such as:
- #campaign_q4_launch,
- #seo_content_strategy,
- #social_media_calendar, etc.
This instantly creates a clearly defined workspace for each project or initiative, where conversations, files, and updates stay together — not scattered across email or buried in random chats.
Channels can be:
- Public, when multiple teams need visibility, or
- Private, when a campaign involves a smaller group or early-stage planning.
And, when something needs a quick one-off clarification, team members can send a direct message without pulling the whole channel into the discussion.
By keeping each initiative in its own channel, your team knows where to go, what’s current, and what needs attention without digging through an overflowing inbox.
Organize every project in Pumble
Workflow 2: Streamline client approvals with guest access
Marketing efforts and campaigns often include people from outside your organization.
Even if your team is fully in-house, external collaborators, like contractors, freelancers, and clients, still play a major role in campaigns, and they need to stay in the loop.
But when client feedback is slow and buried in endless email chains, approvals and version control become a daily nightmare.
Luckily, you can use Pumble for client collaboration as well: its guest access feature makes it a breeze by bringing clients and collaborators into your workspace, without giving them access to everything.
With Pumble’s guest access, you can invite partners, contractors, interns, or clients into your company’s workspace and give them limited, controlled access to specific channels.
Guests can be:
- Single-channel guests — added to just one private or public channel (perfect for short-term collaborators or one-off projects), or
- Multi-channel guests — added to multiple private or public channels (ideal for long-term partners or clients with ongoing work).
You can also control how long a guest has access to your workspace. You can:
- Deactivate a guest account automatically after a set time,
- Choose a specific date and time for deactivation, or
- Leave the access indefinite.
This flexibility is especially helpful for contractors working on fixed timelines or clients who collaborate with your team throughout the year.
Once collaborators join your workspace, they can:
- Instantly see all previous project updates and shared mockups, thanks to Pumble’s unlimited message history, and
- Leave quick feedback in threaded replies so nothing gets lost.
You can also easily share files and documents to make collaboration even more efficient.
And, when you need to discuss something in real time, you can hop into a video conference from the same channel or by creating a meeting link.
Within the call, you can share your screen to present your ideas and record the meeting for later reference — all without switching tools.
Bringing clients and collaborators into Pumble removes the messy back-and-forth of emails and turns approvals into a clear and fast process.
Collaborate with clients effortlessly
Workflow 3: Stop losing feedback
Giving feedback or sharing an idea directly in the channel can easily get lost in the clutter of the main chat. To avoid that, use threaded conversations to reply to messages, keeping discussions organized and easy to access.
Threads make it simple to:
- Track ideas,
- Revisit decisions, and
- Keep asset-specific conversations in one place rather than buried under a mountain of unread messages.
When you’re on the go, on a time crunch, or something requires more detailed feedback, you can share a voice message. It’s faster than typing and helps you give clear, nuanced feedback.
For example, you can easily explain why a headline needs more punch or how a design should feel in a voice note, without writing endless paragraphs.
And when something is shared but it’s too early to act on it, set a reminder to follow up.
Reminders can be set for one of the suggested times or customized to fit your schedule. This ensures important feedback doesn’t slip through the cracks, even on your busiest days.
Keeping creative feedback organized is crucial for cross-functional collaboration. Using threads, voice messages, and reminders together keeps feedback loops easy to find and impossible to miss.
Workflow 4: Build your “marketing brain” with unlimited history
Have you ever been asked about a past file or decision and realized you couldn’t remember it? Worse yet, you couldn’t find it anywhere?
Your marketing team probably faces this all the time, and Pumble’s unlimited message history makes this problem easy to solve.
Pumble serves as a permanent, searchable archive of every campaign, decision, file, client note, and piece of feedback.
Paired with the Google Drive integration, Pumble also keeps your documents, spreadsheets, presentations, surveys, and other files linked directly to your conversations. With it, you can:
- Share and access documents in one place,
- Comment on Google Drive files straight from Pumble, and
- Receive notifications whenever someone updates a linked file.
Together, these features turn Pumble into a living knowledge base, where all ideas and creative assets your team has ever shared are organized, accessible, and ready to guide future decisions.
Keep files and documents forever
Make marketing workflows effortless with Pumble
Pumble for marketing teams transforms reactive and scattered workflows into organized, aligned, and efficient operations.
By centralizing communication, decisions, and collaboration, Pumble turns chaos into a clear, structured system.
Teams can focus on creating impactful campaigns, respond faster, and work smarter — all in one place.
See how Pumble can transform the way your team works — try it today!
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