4 Reasons Why Communicating Via Email is Hurting Your Business

Are you overwhelmed with the amount of time you waste managing your email inboxes?

It might be time to rethink your internal communication strategy — because your company’s success depends on it. 

But, is there a better alternative to email?

Yes, there is — and here are 4 reasons why you should consider it.

4 Reasons Why Communicating Via Email is Hurting Your Business-cover

#1: You’re losing a fortune in wasted time

It can take literal ages to communicate even the simplest information over email. 

Emails often get slower response rates, as people tend to feel a lesser sense of urgency when replying to emails.

Moreover, writing emails includes adding opening and closing lines, which takes more time than a quick message in internal communication software, for example. 

Your average employee spends around 13 hours a week on emails alone. This is close to 650 hours a year your team waste reading and responding to emails. 

Financially speaking, an average business loses around $1 million per year on unproductive email correspondence.  

This is where comprehensive solutions, such as the all-in-one team communication app Pumble, stand out as a perfect email alternative. 

Made for businesses looking to align their internal communication channels with the modern workplace environment, Pumble lets you make your team conversations as instant as you need them. 

Your teammates will get their messages immediately whenever they are online. They are also more likely to respond straight away, since they don’t have to waste time on the formalities of email opening and closing. 

Pumble keeps your internal communication fast by letting you: 

  • Have quick one-on-one discussions in DMs instead of wasting time on writing long-winded emails, 
  • Organize discussions on specific topics in dedicated channels and keep everyone relevant in the loop instead of losing hours on long email exchanges, 
  • Jump on a video call when you want your team conversations to be even more straightforward, 
  • Use shortcuts to quickly move between topics or areas.
video-conferencing-in-pumble
Video conferencing in Pumble

#2: You’re missing important information

Email chains and CCs can confuse even the most focused among us. 

Having all the information jammed into a single never-ending email chain means you can’t easily switch between different topics and threads. 

Moreover, anti-spam and anti-malware filters often cause more harm than intended by mislabeling and removing important emails, further adding to the chaos. 

This disrupted nature of email communication affects: 

  • Your team’s overall productivity — constant sifting and sorting through endless chains to find relevant information leaves less time for critical tasks, 
  • Your internal communication flow — causing siloed communication and information overload, and 
  • Your team’s anxiety and stress levels — the never-ending cycle of checking our inboxes for new emails causes unnecessary stress and can hinder your team’s work-life balance.   

With Pumble, you can forget the chaos of the full email inbox and have your communications: 

  • Categorized by teams or topics in channels,
  • Further broken down into side-discussions in threads to clarify specific points without disturbing the entire team,
  • Streamlined in one place without having to search for email addresses and add team members each time you want to share information or make a decision. 
Channels threads and DMs in Pumble
Channels, threads, and DMs in Pumble

#3: You’re practically inviting scammers 

Companies’ emails are a security nightmare.  

Spam, potential malware, phishing attacks, and even spam filters pose significant security risks for your business. 

Phishing emails can look particularly realistic, making it very difficult at times to tell them apart from a legit team correspondence. All it takes is one person in your team not being particularly careful, and you’re handing over your confidential client data to scammers. One wrong click and your client information, intellectual property, money, or identity is compromised, leaving you with consequences more severe than just reputational damage. 

All of this is in stark contrast to Pumble, a secure messaging app that helps you reduce the risk of email spam and phishing and collaborate securely with your team and external partners.

You can set access permissions in Pumble to control who can access and post in your workspace.

The app uses multi-factor authentication and a single sign-on feature to ensure secure logins and reduce the use of passwords, respectively. 

Pumble is ISO 27001 (information security management system) and SOC 2 compliant, making it a reliable solution where you have the final say on how your data is stored, accessed, and traced.  

#4: You’re not able to properly collaborate

Email-centric internal communications simply can’t cut it in the contemporary workplace. 

Email was never a very collaboration-friendly medium to begin with. It’s designed more as a tool that lets one person preach to an audience, rather than a collaborative space where multiple people can effectively share their views. 

And this is exactly where it falls short in the contemporary workplace accustomed to more immediate real-time collaboration.  

Say you attach a new campaign copy in an email and send it to your teammates asking for their opinion on the designs. 

You’ll get multiple separate emails with suggestions to sort through. 

The worst part is that some of those emails may contain the exact same edits, while others will most certainly overlap in some ways. 

Now you have to send another set of emails just to get everything sorted and ensure everyone is aligned on the key objectives. 

This is where it becomes painfully obvious that traditional email lacks the features and integrations your remote and hybrid teams need for more immediate real-time team collaboration.

Fortunately, Pumble lets you connect and work together with your team across departments, communication and work styles, and time zones using: 

  • Advanced search — to keep everything at your team’s fingertips for productive knowledge sharing, 
  • User groups —  to notify larger groups inside your team at once and communicate more effectively across channels, 
  • Share files, documents, photos, and videos of any size with anyone in your workspace — to streamline your team collaboration, 
  • Meeting recording — to keep everyone in the loop on all major discussions and have all key decisions on record.
File sharing in Pumble
File sharing in Pumble

Switch to Pumble for more effective internal communication

Shifting from email to Pumble in your internal communications means you’ll no longer have to put up with annoying delays and other common email disadvantages. 

Pumble lets you handle your entire internal and external communications from a single, organized, and easy-to-use space, safe and fast.

Get rid of emails and switch to Pumble, a space where all your internal and external communications run smoothly, no matter where or when you’re working.

So, sign up for Pumble today, and see for yourself!

And, if you’re looking for more ways to improve your overall team productivity, check out the CAKE.com productivity bundle — apart from Pumble, you also get the team time tracker Clockify and project management app Plaky.

AnaErkic
Ana  Erkic

Ana Erkić is a writer and researcher, as well as a content editor, specialized in team communication and collaboration. A long-time remote worker herself, she is interested in exploring the remote and hybrid work environment and how it relates to both employee experience and team communication and collaboration as a whole.

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