COMMUNICATION
COLLABORATION
WATCH DEMO
COMMUNICATION
COLLABORATION
WATCH DEMO
– Ali Iktider Sayam
For a startup to become successful, you don’t just need to build great products — you need to build great teams.
That requires clear, consistent, and open communication.
For Ali Iktider Sayam, CEO and Co-founder of Nerd Evolution, communication has been a make-or-break factor in the success of their startup.
Nerd Evolution is a startup based in South Asia that specializes in:
From creating a collaborative work culture to choosing the right tools, Ali and his team have made communication a core priority.
This was made possible when Nerd Evolution made the switch to Pumble — a business messaging app built to connect teams and support teamwork.
Firstly, you need to establish good leadership communication.
According to Ali, being a good leader in a startup isn’t about hierarchy — it’s about being accessible and supportive:
“My tip would be that a team should never have a boss. A team should have a leader. I aim to be friendly with new team members so that they can communicate to me when they have a problem. Because, if I don’t understand what the problem is, I cannot come up with a solution. If I don’t come up with a solution, the same mistake is going to repeat itself.”
Still, Nerd Evolution doesn’t shy away from professionalism. They try to maintain a healthy balance between formal and casual communication depending on the situation:
“There are times when we need to be strictly professional and formal, yes. But then, immediately afterward, I think we might need to be a bit more lenient in terms of interacting with every hierarchy of the employees.”
Ali shared 4 key values that shape how they communicate as a team:
But, all of this relies on having the right tools to keep communication flowing.
Pumble elevates your communicationBefore founding Nerd Evolution, Ali worked full-time as a software engineer and was familiar with Slack.
He knew how vital structured communication would be from the very beginning:
“From the very start, I realized that we need to have a very good communication structure in order to have this going. Good communication is the key for us. But, since Slack gets really expensive for even the basics of needs, it wasn’t really an option for us. We were just starting out, and the paid option wasn’t the solution that we were looking for at the time.”
Searching for an affordable alternative, the team found Pumble through a simple Google search. Its familiar interface and generous free plan made it an easy choice:
“We decided to give Pumble a try since the UI was really familiar to me and some of my teammates. At that time, Pumble provided enough features for us to get it started. And, I’m very happy to say that Pumble has been constantly putting in new features that made us stick to Pumble, and it has been very helpful.”
More than anything, Nerd Evolution needed a platform that offered clarity, structure, and efficiency.
Here are some of the Pumble features that made the biggest difference for their team.
Pumble channels help the team at Nerd Evolution avoid mixing unrelated topics and ensure everyone knows where to go for updates on specific projects:
“Currently, being able to create separate channels has been a huge plus for me.”
Also, before Pumble, threads were something Ali missed in simpler messaging tools. With Pumble threads, the team can keep replies grouped together, making it easier to follow specific conversations — even in busy channels:
“Replying in a thread is one of the main features we’ve been using, and I’ve been really enjoying it. It helps me keep our conversations really segregated and, at the same time, really organized.”
Instead of digging through message chains or getting lost in overlapping discussions, each thread in Pumble acts as a mini workspace for specific feedback or discussions.
Organize team comms with PumbleFor startups working on long-term projects, message history is essential — and that’s something many free tools restrict.
Pumble gives teams unlimited access to past messages, which means they can look back on decisions, retrieve shared files, or revisit client conversations at any time.
Ali pointed out that having access to message history has been helpful for their team:
“Having all of the chat history available at any time and having the search feature to take out some of the keywords and look for a conversation that had taken place in an earlier time period has been very helpful.”
Having access to all of your messages is an essential feature that brings peace of mind — especially for remote teams juggling multiple projects.
Keep all your messaging historyNerd Evolution often shares important files that need to be referenced regularly. Rather than relying solely on search, the team pins those files to keep key information visible and easily accessible:
“Being a startup, we share a lot of information that needs to be there for everyone to look up at any time. Even with the search feature, it’s not really convenient for everyone to look for every file just by searching. So, being able to pin to a channel feature has been really helpful, as well.”
This helps reduce repeated questions and makes sure nothing important gets buried.
Track key information in PumbleNerd Evolution is a great example of how strong leadership and the right tools can create a productive, people-first startup culture.
Their approach is simple:
When it came to picking a messaging platform that supports their workflow, Nerd Evolution found a reliable partner in Pumble.
So, if you’re ready to strengthen your team communication — try Pumble!
Get started with Pumble